Field Marketing Manager - German speaker (m/f/d)

Position description

About Infront

At Infront, we help major banks and independent wealth and asset managers make faster, smarter, compliant investment decisions. For decades, we have been at the heart of Europe’s financial services infrastructure, providing financial data and investment tools, from intelligent data feeds to wealth management platforms and trading solutions, and empowering over ninety thousand professionals to navigate complex markets with confidence.

We build technology, but we’re powered by our people. Together, we collaborate, commit to innovation and shape the future of our industry, building a culture of trust, transparency and enjoyment. We embrace feedback for continuous improvement, celebrate contributions, support professional growth and promote healthy work life, empowering our people to thrive.

About the Role

We are looking for a Field Marketing Manager to take on a key role, focusing on our regional marketing activities across Switzerland, Germany, and other European markets. This position is central to how we activate our brand locally, support our commercial teams, and ensure our marketing efforts translate into awareness, engagement, and pipeline growth. You will work closely with both our marketing team and regional sales teams to make sure go to markets (GTMs) are adapted to local needs and deliver real impact.

As our Field Marketing Manager, you will operate with a high degree of autonomy and take full ownership of planning, executing, and optimising integrated GTMs across digital and in‑person channels. You will be responsible for focusing on the activities that create the most impact in your region, and you’re expected to help connect local market insights with our marketing and sales organisation.

As our Field Marketing Manager, you will:

• Drive demand‑generation and lead‑nurturing activities that support our sales and business objectives in the region, aligned with regional revenue targets and global strategy.
• Create the GTM plans for the regions you are responsible for, encompassing the strategy, the goals and objectives, the channel mix and the expected lead count and value.
• Collaborate closely with the regional sales team to ensure marketing efforts contribute effectively to pipeline goals.
• Plan, manage and optimize the use of all relevant channels, from trade shows, webinars, and partner initiatives to digital initiatives.
• Build strong relationships with strategic partners across Germany and Switzerland identifying joint GTMs.
• Track and report on campaign performance, ROI, and key KPIs.
• Manage budgets for regional campaigns and ensure thoughtful allocation of resources.
• Represent and safeguard our brand across all touchpoints.
• Travel within the regions as needed for events and campaigns.

Who you are

• You have 5+ years of experience in field marketing, regional marketing, or integrated B2B marketing roles, ideally within fintech, financial services, or technology.
• You have a strong background in demand generation, lead generation, and ABM.
• You have proven ability to plan and execute integrated campaigns across digital and in‑person channels.
• You have experience with event marketing such as trade shows and owned events.
• You are used to working across multiple markets with an understanding of cultural and regional nuances.
• You are collaborative, structured, and skilled in stakeholder management.
• You are proactive and hands‑on, with a strong sense of ownership for regional outcomes.
• You are data‑driven, with experience measuring ROI and performance to guide decisions.
• You are curious, adaptable, and always looking for ways to improve how we engage the market.
• You are fluent in German and English; Italian is a plus.
• Experience with tools like Salesforce or Marketo is an advantage.

Our offer

Health & wellness: Benefit from wellbeing initiatives tailored to local needs, including access to an employee assistance programme that provides confidential support to employees and their families.

Holiday: Enjoy competitive holiday entitlement aligned with local markets, so you can rest and recharge.

Pension: Plan for your long-term financial wellbeing through our pension scheme, supported by employer contributions.

Remote work: Enjoy the opportunity to work two days a week from home, with flexible working hours where possible. You may also request to work up to four weeks per year from a different location.

Learning & development: Support your career progression with access to learning resources, ongoing conversations with your manager, and opportunities to share the knowledge you gain with your team.

Culture & impact: Be part of an international team with a startup mindset and play a key role in making a meaningful impact.

Our offices: Work from Europe’s leading financial centres and be at the heart of where finance happens.

Additional notes

All candidates selected for employment are subject to Pre-Employment Screening. This process includes professional reference and background checks conducted by our third-party partner, ZINC. These screenings are part of our commitment to ensuring a secure, compliant, and trustworthy workplace.

Since your application will be reviewed by an international team, we kindly ask that you submit your CV in English.

Candidate criteria

Languages

• German (4- Mother tongue)
• English (3- Business fluent)