Senior Talent Brand Lead Marketing

Working at Atlassian

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Sitting within the Talent Acquisition team, the Atlassian Talent Brand team develops and implements data-driven, integrated marketing solutions (content, media, events, partnerships), to build Atlassian’s reputation; to attract and ultimately help convert a potential candidate into an Atlassian. The team is responsible for all external candidate points of connection across events and partnerships, recruitment & media platforms (e.g. Linkedin and Glassdoor), as well as owned platforms like the career site and candidate resource hub. Additionally, the Talent Brand team closely partners with other key stakeholders of the candidate lifecycle and experience process including TA Delivery, TA Enablement, Early Careers, Brand and Comms.

The Sr. Talent Brand Lead is responsible for spearheading brand transformation work - i.e. bodies of work that unlock and optimize the capabilities of the rest of the Talent Brand team. There will be a focus on Talent Brand metrics, unlocking best practices and new partnerships/initiatives. We are looking for someone with a strong foundation of Talent Brand work while having the aptitude towards analytics, process and measured success. This role is part of the Talent Brand Leadership team and will play an active role in guiding and mentoring the global Talent Brand team.

Core Responsibilities:

• Talent Brand Metrics Lead: Create clarity and direction for Talent Brand metrics of success

  • Build a phased approach to talent brand metrics based on a) the capabilities and priorities of the Talent Brand team b) TA and other related team OKRS and c) existing enablement/tech tools
  • Build pilot business case/pilot programs to test how we can continue to elevate our metrics of success
  • Collaborate with Enablement, Business and Insight partners to set metrics up for success
• Talent Brand Process Transformation Lead: Deep dive into current processes and practices (such as our CRM/Talent Engagement process) and identify areas of opportunities across cross-functional partnerships; build solutions grounded on efficiency and candidate engagement and drive adoption/advocacy of solution
• Employer Brand Reputation Management: Track how our employer brand is across external channels like Blind and Glassdoor. Effectively collaborate with Comms, HR and Business Stakeholders to build pilots and programs to augment and elevate our external employer brand.
• As a member of the Talent Brand LT, you will also actively collaborate with your peers to work through Talent Brands annual strategies and roadmaps.
• Build strong cross-functional partnerships across TA, People/Talent, Brand and Comms - strive to understand the priorities of these stakeholders in order to drive relevancy and advocacy of the brand transformation work underway

About You:

• Strong background in Talent Brand/Recruitment Marketing/Employer Brand work with a keen affinity towards analytics
• Has some experience in process-building initiatives
• Strong communication, strategic influence capabilities and partnership skills – consistent communications and follow through is essential for success
• Ability to partner and influence cross-functional groups like Marketing, TA Delivery and Enablement teams

Benefits & Perks

Atlassian offers a wide range of perks and benefits designed to support you, your family and to help you engage with your local community. Our offerings include health and wellbeing resources, paid volunteer days, and so much more.

About Atlassian

At Atlassian, we're motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and our solutions are designed for all types of work. Team collaboration through our tools makes what may be impossible alone, possible together.