Freelance Copywriter & Translator (Dutch/Flemish) (m/f/x)

Join HelloFresh in Changing the Way People Eat

At HelloFresh, we want to change the way people eat forever by offering our customers high-quality food and recipes for different meal occasions. Over the past 10 years, we've seen this mission spread around the world and beyond our wildest dreams. Now, we are a global food solutions group and the world's leading meal kit company, active in 18 countries across 3 continents. Our weekly boxes full of exciting recipes and fresh ingredients have blossomed into a community of customers looking for delicious, healthy, and sustainable options. The HelloFresh Group now includes our core brand, HelloFresh, as well as: Green Chef, EveryPlate, Chefs Plate, Factor_, and Youfoodz.

HelloFresh Group is seeking a Freelance Copywriter & Translator to support the growth of Factor, our healthy, ready-to-eat meal subscription brand in the Dutch and Belgian markets. Based in Amsterdam, you’ll work closely with our Growth and Brand teams to create localized, compelling, and conversion-driven copy across a wide range of online and offline marketing channels.

This is a freelance engagement that allows for flexible working hours and independent task management.

What You’ll Do

• Write and adapt performance-focused, localized copy for the Dutch and Flemish markets across:
• • CRM: emails, push notifications
  • Paid media: social, YouTube, display, Partnerships, Influencer campaigns & Direct Mail
  • Website, app, and e-commerce UX
  • Product packaging, labels, and meal descriptions
• Translate and localize international campaigns with cultural sensitivity
• Ensure all content complies with legal guidelines and brand regulations by reviewing and checking for accuracy
• Ensure consistent brand tone of voice across all assets
• Use performance data and A/B test results to improve messaging
• Independently manage project timelines and deliverables in collaboration with our internal teams

What You’ll Bring

• Native Dutch speaker with excellent writing skills in English
• Proven freelance experience writing and translating across multiple platforms and formats
• Ability to create clear, engaging, and customer-centric copy
• Organized, proactive, and confident working independently
• Experience in food, e-commerce, or digital consumer brands is a plus
• Familiarity with Flemish and the cultural nuances between Dutch and Belgian audiences is plus
• Bonus: Experience with performance marketing, UX copy, and branding

About HelloFresh

We believe that sharing a meal brings people of all identities, backgrounds, and cultures together. We are committed to celebrating all dimensions of diversity in the workplace equally and ensuring that everyone feels a sense of inclusion and belonging. We also aim to extend this commitment to the partners we work with and the communities we serve. We are constantly listening, learning, and evolving to deliver on these principles. We are proud of our collaborative culture. Our diverse employee population enables us to connect with our customers and turn their feedback into meaningful action - from developing new recipes to constantly improving our process of getting dinner to our customers’ homes. Our culture attracts top talent with shared values and forms the foundation for a great place to work!

At HelloFresh, we embrace diversity and inclusion. We are an equal-opportunity employer and do not discriminate on the basis of an individual's race, national origin, color, gender, gender identity, gender expression, sexual orientation, religion, age, disability, marital status, or any other protected characteristic under applicable law, whether actual or perceived. As part of the Company’s commitment to equal employment opportunity, we provide reasonable accommodations, up to the point of undue hardship, to candidates at any stage, including to individuals with disabilities.

If you need an accommodation during the application process, please reach out to us at:

• Europe: EUaccommodations@hellofresh.com
• APAC: APACaccommodations@hellofresh.com
• United States: USCandidateAccommodations@hellofresh.com
• Canada: CAaccommodations@hellofresh.com

Why work with us?

Make an Impact

You want to make a difference.
We change the way people eat—forever.

People & Culture

You want to be part of a team.
We’re a smart and collaborative community.

Learn & Grow

You want to learn and grow.
We're evolving an industry, and learning together as we grow.

Inclusion

You’re hungry.
We’re HelloFresh—and everyone is welcome at our table.

Data is King

You want to produce real results, fast.
We use data and consumer insight, not gut-feeling, help us prioritise and deliver.

Dynamic & Change-Oriented

You’re looking for a change.
We thrive on it.