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In this position you are partly responsible for developing and implementing strategic and operational trade marketing activities for the dairy & cheese category at the retailer. These activities arise from the category vision, degenerated insights from the shopping consumer (deshopper) and the identified opportunities or threats for both the retailer and FrieslandCampina. The Customer Category Manager is also a sparring partner who thinks strategically and “outside-in” to actually achieve category growth. All this so that short and long-term category growth as well as volume, GP and market share targets are achieved for both parties.
Staying true to who you really are, that is your starting point at FrieslandCampina. Because it is precisely by embracing our differences that we can grow together. We want to create a working environment that allows all employees to bring their best and authentic selves. If who we are suits you, but you're not sure if you're the best fit for the role, we still encourage you to apply so we can help you find the role that fits you best.
You strategically contribute to the retail objectives of the category plan and act as a sparring partner (trusted advisor) to achieve category growth, aiming to create disproportionate growth for RFC for all 6 categories; You are an internal expert in the category field (numbers/strategy), resulting in stronger applied retailer plans from RFC. The CCM shares responsibility for externally portraying RFC as a category expert
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JOB-ID: 52468 | Customer Category Manager Jumbo, Netherlands
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FrieslandCampina is a purpose driven company focused on winning in the global market for dairy based products. We want to be profitable, so we can make a positive, lasting impact. Not only does FrieslandCampina have iconic B2C brands, a big part of the business is in the B2B market, where we sell ingredients and semi-finished products to manufacturers of nutrition, the food industry and the pharmaceutical sector globally.
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