Senior Manager / Director CRM – Commercial Practice (m/f/d)

To further strengthen our Commercial Practice, we are looking for you in one of the following offices: Amsterdam, London or Munich!

Our in-house Commercial Practice partners with our portfolio companies to optimise and realign their commercial and go-to-market functions. The team works across key top-line growth levers, including sales, pricing, and customer relationship management, and related areas.

Key Responsibilities

• Shape and execute the global CRM and client strategy, aligning commercial goals, customer insights, and lifecycle stages to drive engagement, retention, and predictable growth.
• Bridge business requirements and CRM solution design, ensuring data, processes, and technology align to enable consistent, insight driven customer experiences across all touchpoints.
• Lead cross functional adoption and change, embedding CRM driven behaviors, performance tracking, and commercial enablement across teams and regions.
• Perform due diligence tasks on acquisitions to our portfolio
• Implement quick check analyses for optimization potential of portfolio companies after the acquisition
• Lead and inspire portfolio company employees through critical transformations with the required sensitiveness and speed

Profile

• Economics, business (or equivalent) university degree
• 8+ years experience in (strategy) consulting as well as experience in a leading commercial role in industry, start-up or private equity environment
• Experience in global customer strategy, CRM, or client development across multi-brand portfolios across various industries (B2B/B2C)
• Proven track record in shaping and executing CRM and clienteling strategies that elevate customer experience, engagement, and loyalty.
• Strong ability to turn customer insights into commercial actions, leveraging CRM tools and data to drive measurable impact.
• Ability to operate effectively in fast-paced environments and in matrix organizations, with exposure to senior leadership and decision makers
• Project management experience and knowledge of methodologies and tools
• Change manager with strong affinity for technology
• Able to thrive in autonomous and ambiguous environments, pragmatic and hands-on mentality
• Excellent communication skills as well as strong analytical and implementation skills; ability to translate complex CRM concepts into clear business impact
• Willingness to travel as required (in general 3-4 days / week on site)
• Fluent in English, further language skills are welcome