Group Brand Manager Dairy

Marketing

About the job

As Group Brand Manager Dairy you will be part of our dynamic & highly driven Marketing team. In this role, you will be:

• Delivering portfolio & brand Growth for Danone and kids brand
• Creating 3YR Strategy & annual Growth Plan
• Designing Growth Events locally & leading Creative Development
• Driving Local Reno/Inno and COGS Agenda
• Leading & Developing the Team
• Develop Kids strategy beyond existing brand and portfolio footprint, leveraging work done at global level
• Bring back Danone MB back to growth by entering fast-growing spaces & revamped its support model
• Ensure LT sustainable play in Skyr
• Maximize synergy opportunities between Danoontje & Danonino
• Extend First Diet users into Dairy Kids brands

About you

• Fluent with Developing Strategies and Tactics: developing strategies and tactics through AOP to boost the brands image and demand
• Successful campaign Management: successful marketing campaigns across different channels, from ideation to execution, ensuring alignment with the brand identity and objectives.
• Budget Management: monitoring and allocation the marketing budget effectively and annual basis analysis.
• Relationship Building: Building strategic relationships with sales, R&I, S&I and catman
• Performance Measurement and Analysis
• Proven track record of leading local brands effectively though turn-around, MS gains, etc.
• Successful experience in managing a portfolio of brands
• Deep understanding of kids and essential segments
• Demonstrated ability to lead innovation/communication projects locally and at also in collaboration with central teams
• Experience across TTL activation

About Danone

Working here you’ll need to enjoy a fast-pace, complexity and it can get a little challenging. But it’s packed with opportunities. You’ll work with some of the best-known brands in the world and we absolutely guarantee that you can just be yourself. Be innovative and entrepreneurial and the impact you could make might just amaze you. Join our movement for a healthier world. One Planet One Health BY YOU.

We are proud to be an equal employer. We are convinced our differences make the difference and that an inclusive working environment will drive our growth as a business, as teams and as individuals. We will therefore consider all applicants for employment fostering an inclusive working culture that is accessible for all.

Did you know that as a B-Corp certified company, Danone meets the highest verified standards of social and environmental performance, transparency, and accountability?

We Offer

Our core values - Humanism, Openness, Proximity and Enthusiasm embody the way we aspire to behave in everything we do. If you are an energetic person who believes in these principles, then Danone is the right company for you! Join our dynamic team and help us make our vision a reality by playing a key role in the performance of Danone and all its brands.

* all applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

Over Ons

Onze visie 'One Planet. One Health.' legt de cruciale verbinding tussen het welzijn van de mens en de gezondheid van de planeet.