Magnet.me  -  Het slimme netwerk waar studenten en professionals hun stage of baan vinden.

Het slimme netwerk waar studenten en professionals hun stage of baan vinden.

Media Strategy and Planning Director

Geplaatst 17 jun. 2025
Delen:
Werkervaring
10 tot 20 jaar
Full-time / part-time
Full-time
Functie
Soort opleiding
Taalvereiste
Engels (Vloeiend)

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About the role:

Are you ready to shape the future of media strategy on a global scale?

As our Media Strategy and Planning Director, you’ll be at the forefront of driving how we connect with millions of consumers around the world. This is a unique opportunity to lead the development of innovative, insight-driven media strategies that fuel both brand growth and business performance. You’ll collaborate with passionate teams across brand, creative, and marketing to ensure our media approach is bold, effective, and aligned with our purpose: turning houses into homes. You’ll also be the key decision-maker in guiding our media agency partners and empowering local markets to deliver consistent, high-impact media plans. If you're a strategic thinker with a deep understanding of global media landscapes and a passion for innovation, this role is your chance to make a lasting impact

The impact you’ll make:

Key Responsibilities

  • Shape global media direction by developing long-term and project-based strategies that align with our marketing and business goals.
  • Drive consistency and excellence by creating and managing global media planning principles, including playbooks and golden rules, and ensuring alignment across our top 13 markets.
  • Empower local markets by guiding and governing media planning to ensure strategic adoption and execution at the local level.
  • Inspire and educate media managers to build high-performing local media teams.
  • Champion data-driven decisions by owning the Media KPI Framework and embedding insights into every stage of the planning cycle.
  • Foster cross-functional collaboration by integrating media strategies with brand, creative, digital (experience), and category marketing teams.
  • Lead innovation by staying ahead of media trends and incorporating cutting-edge technologies and approaches into our strategies.
  • Elevate media expertise across the organization by serving as the go-to expert and delivering impactful training through our Media Academy.

The skills and knowledge you’ll bring:

  • Master’s degree in marketing, advertising, or related field
  • 10+ years experience in media, focus on global media strategy and planning
  • Proven track record of developing effective media plans that drive business results
  • Experience in managing projects with large media spent
  • Strong knowledge of global media trends and best practices
  • Strong analytical skills and experience with media performance measurement
  • Ability to work well under pressure and meet tight deadlines
  • Outstanding Influencing skills
  • Excellent senior stakeholders (among C-level) management
  • Excellent communication skills
  • Critical thinker that understands impact vs effort
  • Fluent in English

Ready to make an impact?

From developing game-changing air fryers to perfecting the art of coffee making, Versuni’s purpose is turning houses into homes — and we’re calling on your talent to bring it to life. Join our global team of 6,000+ passionate individuals, work with world-class brands, and shape the future of home living. We’re ready for you — are you ready for us?

We are Versuni.
Home to some of the world’s most renowned home appliance brands. Our purpose is turning houses into homes.
As a house of brands, we are home to the brands: Philips, Saeco, Gaggia, Preethi, Philips Walita, L’OR Barista and Senseo.
Versuni is headquartered in Amsterdam, the Netherlands, and we have innovation, manufacturing, and commercial centers across the globe, with a footprint in over 100 countries.

FMCG
Amsterdam
Actief in 100 landen
7.000 medewerkers
50% mannen - 50% vrouwen
Gemiddeld 35 jaar oud