Paid Search Specialist

Paid Search Specialist at Kramp

Do you want to be part of a team that’s setting new standards in B2B performance marketing? Do you want to work on campaigns that make a real impact on businesses and communities? And does collaborating closely with internal and international marketing teams sound exciting to you? Then join Kramp in Varsseveld/Utrecht, since we are currently looking for a talented Paid Search Specialist.

At Kramp, we believe in making life easier for our customers. Our ambitious performance marketing team plays a key role in driving Kramp’s digital success. Nominated as the Best In-House performing Marketing Team in the Netherlands (2024), we specialize in scaling effective, data-driven paid advertising to expand our B2B customer base and maximizing the ROI from our customers across Europe.

What is your role?

As a Paid Search Specialist, you will play a vital role in setting up, optimizing and managing paid search campaigns for our regional clusters: Benelux, CEE, FDCH, Nordics and Southwest Europe. You co-work with your colleague paid-search experts to take our performance marketing efforts to the next level.

Your responsibilities will include:

• Campaign Management: creating, managing and optimizing paid search campaigns to drive high-quality leads and revenue growth
• Data analysis: analysing campaign performance and translating insights into actionable insights
• Collaboration: partnering with performance marketing specialists across SEO, paid social, email marketing and customer journey management to develop integrated marketing initiatives
• Innovation: identifying new opportunities, testing innovative approaches and keeping Kramp at the forefront of paid search advertising
• Stakeholder Support: serving as a trusted advisor to our regional clusters, understanding their needs and delivering tailored solutions.

Your team

Together with 6 colleagues you will work in the Performance Marketing team, a very dynamic team led by Theo Lentjes. You will be working in a melting pot of nationalities and cultures. The team is very innovative, experienced and works at a high level. Great for you, because you can learn a lot here and there is plenty of room to grow. We work hybrid. Every Monday, we work together in our office in Varsseveld, on Tuesdays in Utrecht.

Who are you?

You are an experienced paid search professional with a passion for performance marketing and a drive to make a measurable impact. You’re comfortable working in a dynamic, international environment and thrive in a collaborative, innovative team.

You can also recognize yourself in the following:

• Experience: 3-5 years of hands-on experience in paid search advertising, preferably agency-side
• Education: Bsc in Marketing, Business, Data Analytics or a related field
• Expertise: strong knowledge of Google Ads, Microsoft Ads and other relevant platforms. Certification is a plus
• Analytical skills: proficiency in analysing campaign data and making data-driven decisions
• Mindset: positive, open-minded and adaptable with a test-and-learn approach
• Communication: fluent in English, additional European languages are a bonus
• Project management skills: ability to manage multiple budgets, timelines and stakeholder expectations

What do we offer?
At Kramp, you’ll be part of an ambitious and innovative organization that’s driving the digital future of agriculture. We are an ambitious, fast-growing, and financially sound organization. You can obviously expect:

• A good salary
• 25 vacation days and 12 ADV days (based on a full-time contract)
• Flexible working policy in hours and location
• Travel- and working from home allowance
• Profit sharing bonus
• Great budget for training and courses
• Generous pension plan

About Us
Thanks to our ambitions we are active throughout Europe: a leading position in the agricultural market for parts. We heavily invest in E-Business and innovations. Our aim is to make it easy for our customers to run their business. Working at Kramp means working with over 3500 international colleagues. The people at Kramp are enthusiastic, professional, and involved. We speak our customers’ language, understand their challenges, and earn their trust to exceed their expectations. Our promise “It’s that easy” is embedded in our culture and DNA.

Working At Kramp means
… you belong here! Being part of our open business community
… your work makes a difference! Have an impact on what matters
… you will develop and realize! Learn and realize your potential

"Wij zijn een innovatieve afdeling en ik kan al zien welke nieuwe projecten er in het verschiet liggen"

Leonie Online Marketeer