Product Brand Manager - Biotherm

Product Brand Manager Biotherm

About L’Oréal

L'Oréal has been a world leader in the cosmetics business for more than 100 years and has grown into one of the largest FMCG companies in the world. With international brands such as L'Oréal Paris, Garnier, Kérastase, Lancôme, Giorgio Armani and Vichy, we offer relevant products for every consumer.

This position for Product Brand Manager is for one of our exciting skincare brands: Biotherm. As PBM, you will be part of the L’Oréal Luxe Skin Marketing team driving brand awareness and business results. In this Product Brand Manager role, you will be working for one of our most exciting skincare brands: Biotherm. At Biotherm, we're all about performance, empowering active women and men to unlock their skin's and body's full potential. We combine cutting-edge biotechnology with the rejuvenating power of nature for maximum efficacy and a deep commitment to sustainable innovation.

Who am I?

As Product Brand Manager you are part of a multidisciplinary marketing team and within it, you are the ‘Brand Champion’. Furthermore, you are the owner of consumer insights, making sure they remain at the heart of our marketing decisions and strategies; from budget creation, portfolio management and media campaigns, all while enhancing and developing the brand equity.

In short: you are accountable for driving and implementing the 360 strategy for Biotherm, answering the local consumer needs.

My responsibilities

The Brand Product Manager has a very diverse set of tasks, consisting of:

• Lead a consumer centric and data driven approach, using category insights, competitor behavior, market trends and sell-out figures
• You can create product vision, strategy and growth plan
• You have the drive and social skills to implement the 360 implementation of launches, projects and pillar always-on with the right stakeholders

• You are analytical, and are highly data driven
• You like to challenge the status quo and are always on the look-out to improve your brand, spot new opportunities and pivot when needed

·You are the guardian of the brand expression on-&off-line: ward for consistency in all touchpoints: artworks, claim validation, model rights, DMI croppings and layouts, etc.

Your profile

You are strong analytically but pragmatic when the situation requires. As a person you are determined to make a great impact by taking initiatives and sharing your ideas. It is important to feel comfortable to collaborate with different stakeholders and that you know how to convince them if necessary. Furthermore you are open minded and supportive towards new initiatives and have passion for beauty and skincare. You like to drive the brand into uncharted territories, and are always on the look-out for the next opportunity for the brand.

Our ideal candidate has:

• Obtained a Master Degree, preferably in a relevant field
• At least 2 - 4 years’ experience in (preferably category driven) brand product management
• Experience with fast and effective internal and external stakeholder management.
• A broad understanding of FMCG and/or Luxe business, such as Digital, Category Management, E-Commerce and Sales.
• Fluent in English and native in either French or Dutch (this is a must-have)

What do we offer?

When you start at L'Oréal, you get a great deal of responsibility from day one. To develop, we offer an introduction program and an individual training program. Training can be local or at the global headquarters in Paris. An enriching experience where you will meet international peers.

And furthermore you will find with us:

• An inspiring work environment with ambitious colleagues;
• A healthy career perspective with good development and career opportunities;
• A competitive salary which is adjusted on an annual basis in case of good performance;
• Good secondary employment conditions, such as a 13th month, profit sharing, discount on medical expenses and a favorable pension scheme;
• Discount on L'Oréal products
• Nice extras such as various sporting company activities.

Finally, a great added value of working at L'Oréal is that you will be working with so many different people and functions. This offers you the opportunity to broaden your knowledge about different stakeholders. You will work together with colleagues from fields such as Sales, Marketing, Digital and Finance.

Diversity

A diversified workforce in every function and on all levels strengthens our creativity and our understanding of consumers and it enables us to develop and market products that are relevant

Jean-Paul Agon, Chairman of L’Oréal