Consumer Insights Manger; 消费者洞察经理

Shanghai, China

Apply Now

Consumer Insights Manger; 消费者洞察经理

JOB_DESCRIPTION.SHARE.HTML

CAROUSEL_PARAGRAPH

JOB_DESCRIPTION.SHARE.HTML

• Shanghai, China
• 洞察
• 284663
• No
• No

职位描述

马上申请 加入我们的人才社区

JOB_DESCRIPTION.SHARE.HTML

CAROUSEL_PARAGRAPH

JOB_DESCRIPTION.SHARE.HTML

Overview

To better support po1 insights excellence and drive future growth opportunity driven by deeper insights enabled with 2nd Horizon innovations esp. for salty snack category. This position will need to 1) working together with Po1 insights lead to facilitate on insights capability building, e.g. build research methodology playbook and toolkit; 2) Build solid cross category innovation framework from ideation to in-market performance monitoring to support company future growth ambition through salty snacks platform; 3) dedicate to support salty snack 2nd

leg growth innovation related projects and work closely with category team

Responsibilities

1. Building Po1 insights capability playbook by working with category insights leaders and explore on future solutions
2. Responsible for designing, executing and delivering innovations framework from ideation to in-market performance monitoring through the practise on salty snack platforms
3. Working together with salty snack category insights leader to translate business question into rights research action plan finding the right partners, conduct clear briefing and bring deeper consumer insights to key stakeholders

Qualifications

Bachelor degree

minimum 6～8 years total experience in insights, research or consulting in FMCG category, foods related is prefered.

familiar with both quantitative & qualitative research methodology, knowledge on digital, TMIC or AI tools is prefered.

The candidate should show strong story telling capability and be able to translate consumer findings to business implication.

The candidate should have minimum 2 years working experience within in-house, and a strong team worker and open to take challenges

如何发展我们的生意是很重要的

全球可持续发展

为了关心地球的未来，百事公司对农作物和原料的来源深思熟虑

了解我们的举措

多样性、平等 和 包容

只有我们的员工和我们所服务的社区蓬勃发展，百事公司才能取得成功

看看我们如何将言辞付诸行动

营养背后的故事

我们不断创新，寻找添加全谷物、减糖以及在不牺牲口感的情况下进行其他食谱更改的方法。

看看我们的厨房

悦活百事

百事公司的员工福利项目帮助员工保持身心健康和平衡并参与其中

概述

奖项一览

2021, 2022 & 2023年全球最佳雇主

福布斯

Best Companies for Women to Advance List (2021, 2022 & 2023)

PARITY.ORG

(2022, 2023 & 2024)年创新者最佳工作场所

快速发展的公司

加入我们的人才社区，一起绽放微笑

完成注册以获取与你技能相匹配的推荐岗位

即刻加入