Go To Market Intern - Rookie Program FW' 2025

Go To Market Intern - Rookie Program FW' 2025

Values & Innovation

At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.

Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do.

Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.

Purpose of Role

STRATEGIC PROJECT:

Competitor GTM Calendar & Launch Timing Analysis

Objective:
Analyze how key competitors structure their GTM calendars and launch timelines to identify opportunities for UA to optimize its approach.

Scope

• Research competitor GTM calendars, focusing on product launches, marketing activations, and sales campaigns.
• Identify patterns in launch timing (e.g., early, mid, or late season drops).
• Compare UA’s launch timing against competitors and industry best practices.
• Provide recommendations on optimizing UA’s GTM calendar, including potential timing shifts and improved calendar visualization.

Your Impact

Deliverable:

• A competitor GTM timeline comparison report with insights and strategic recommendations.
• Drive frictionless Account, Partner and Teammate experience throughout the GTM process, focusing on Summit and Sell-in period in the Amsterdam office, showroom readiness for execution during sell-in.

Qualifications

Student of:

• Communication Skills
• Experience in Excel, PowerPoint, SharePoint
• Digital focused and ambitious to explore and test new technologies (VRP)
• Agility, able to troubleshoot issues and adjust if needed

Benefits & Perks

• 750 euro gross monthly allowance
• Health and Wellness allowance (50 euro net monthly) OR Free Classpass membership
• Under Armour Merchandise Discounts
• Access to Under Amour's Human Performance Institute (Gym) on site
• NS Business Card
• 38 hours working week

Our Commitment to Diversity

At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion or belief, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, family or paternal status and any other characteristic protected by applicable law. Under Armour believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. Accommodation is available for applicants with disabilities upon request.