Associate Director Strategy & Revenue Growth Management

Iconic brands. Exceptional people. Ambitious growth.

As Associate Director Strategy & Revenue Growth Management, are you the next member of our Leadership Team with a strong strategic vision on Revenue Growth Management and long-term value creation? Do you excel at turning complex data, pricing, portfolio and trade dynamics into clear strategic direction? If you feel energized by driving sustainable growth in an ambitious, high-impact commercial environment, we’d like to meet you!

About the role

As our Associate Director Strategy & Revenue Growth Management, you will play a pivotal role within the Leadership Team Netherlands (LTN) and actively shape the future of CCEP. Not only are you the expert on your domain but you also have a vision on topics outside your scope. You and your team set the long-term strategic direction and accelerate commercial performance by translating complex market dynamics into clear revenue growth choices across pricing, mix, and execution. You set the goals and targets and make sure we stay on track.

An overview of your core responsibilities:

• You take care of the Long‑range (LRP) and annual business planning (ABP) in close collaboration with the Coca-Cola Company (KO)
• You shape the strategy and vision for the 5 pillars within RGM: Price, Promo, Pack mix, Investments & Assortment
• You ensure the correct implementation of the strategy both within the organization and with clients and ensure proper follow-up where needed
• As member of the Leadership Team Netherlands (LTN), you are a key contributor to our organization and are able to take on multiple perspectives. You are an example and inspiration for all our colleagues and lead by example.

Your Impact

In this role, you are the go-to person in understanding the key drivers behind Dutch market and business performance. You identify commercial risks and opportunities and translate both ‘outside‑in’ market dynamics and ‘inside‑out’ business intelligence into clear strategic direction. Your ability to uncover root causes behind KPIs will be essential in shaping decisions that drive sustainable growth.

You will collaborate closely with commercial teams, finance, supply chain, and local KO partners to elevate business performance. Furthermore, as part of the Leadership Team Netherlands, your vision and input on the direction of the company is expected on various topics.

You are the original taste

We are looking for a leader with a clear strategic vision. Someone who combines commercial sharpness with a collaborative leadership style. An expert who is energized by consumer behavior, retail trends and data and who can translate these insights into clear strategic direction.

You bring:

• 8–10 years of relevant professional experience in senior strategic and/or commercial roles with clear accountability for business performance, growth decisions and long‑term value creation
• Strong strategic judgment: you know when to step back and connect the dots and when to challenge assumptions, data and decisions to drive better outcomes
• A proven ability to create stability and focus in complex, fast‑moving environments by setting clear priorities, establishing structure and guiding teams through change
• Inspirational leadership: you energize and develop high‑performing teams, role‑model strong leadership behaviors and create an environment of ownership, collaboration and continuous improvement
• Extensive experience managing senior stakeholders and working across multiple functions, enabling and facilitating strategy development and execution within a complex, international organization
• A strong analytical and numerical mindset with the ability to perform root‑cause analysis, understand commercial drivers, and translate insights into clear implications and actions for revenue growth, pricing, portfolio and profitability
• A creative and forward‑looking mindset, continuously exploring new ways for CCEP to stay ahead of the market through innovation in growth strategies, commercial models and ways of working

What you get

• A competitive salary that reflects your experience and leadership level
• 13th month salary
• 8% holiday allowance
• Annual bonus up to 17.5%
• Company car or lease budget
• 25 holiday days plus the option to buy or sell days
• Strong pension plan
• Laptop and iPhone
• Discount on your health insurance
• …and of course, access to plenty of our refreshing beverages to enjoy at home

About Coca-Cola Europacific Partners

Producing, distributing, and selling 7 million drinks every day. That’s what we excel at Coca‑Cola Europacific Partners. With 42,000 people and 120 nationalities across 31 countries and five generations, we ensure our iconic products are always available for every moment of your day. Think of brands like Coca‑Cola, FuzeTea, Fanta and Sprite.

Ready to make your mark?

This isn’t just a job. This is your chance to become part of our Leadership Team and shape what, where and how people experience some of the world’s most iconic brands. You will operate at the intersection of strategy, innovation and leadership in a role that truly drives the future of our business.

Please note: both internal and external candidates will be considered for this position.