Social Media and Content Specialist

We’re looking for a creative, trend-savvy storyteller to join our Global Social Media & Influencer Team. If you live and breathe content, scroll TikTok for “research,” and know how to turn a creative brief into a scroll-stopping moment — this role is for you. As our Social Media & Content Specialist, you’ll bring the Hunkemöller brand to life every day across social and beyond. From planning content calendars to creating videos that make people double-tap, you’ll be the creative engine behind our social presence.

What you’ll be doing

• Develop and edit short-form video content for TikTok and Instagram (both in-office and on set).
• Capture authentic, social-first moments that bring our campaigns and collections to life.
• Write content briefings with clear direction and tone of voice for our UGC creators.
• Design dynamic social graphics and visuals using tools like Canva or Adobe Creative Suite.
• Experiment with new formats, transitions, and creative styles to keep content fresh and exciting.
• Confidently use AI tools to support ideation, captioning, and creative optimisation.
• Own the Instagram and TikTok content calendars, alongside the Social Media Manager, ensuring consistent storytelling across both platforms.
• Collaborate closely with our creative, influencer, and brand teams to deliver cohesive social content.
• Help coordinate social shoots, from planning to on-set execution, ensuring strong brand representation.
• Spot and act on social trends — from audios and memes to visual aesthetics — and turn them into brand-relevant ideas.
• Monitor and analyse content performance, spotting what resonates with our audience.
• Share learnings and recommendations to continually evolve our content strategy.
• Support monthly reporting.
• Partner with our influencer team to brief creators and integrate UGC into social campaigns.
• Support on community engagement when needed, ensuring our followers feel seen and heard.

What you’ll bring

• 2–4 years’ experience in social media, content creation, or digital marketing — ideally within fashion, lifestyle, or beauty.
• Strong understanding of TikTok and Instagram — you know what works (and what doesn’t).
• Skilled in mobile video production and short-form editing tools (e.g. CapCut, Premiere Pro, etc.).
• Confident writing captions and crafting social copy with personality.
• Sharp eye for visual storytelling, layout, and aesthetics.
• Ability to interpret content performance and apply learnings quickly.
• Fluent English (Dutch or other languages are a plus). Please, send us your CV in English.
• Organised, proactive, and passionate about creative storytelling.
• A self-starter with respect for others’ points of view: The ability to work well alone as well as with different departments across the business.
• Finished a Bachelor, HBO or Master’s degree in (online) marketing/communications.

Why you’ll love working with us

At Hunkemöller, we celebrate confidence, creativity, and connection. You’ll join a team that values innovation, collaboration, and fun — with the freedom to test ideas, take creative risks, and make an impact.

We believe social media is where our brand truly comes to life — and you’ll be right at the heart of it.

WIJ BIEDEN JOU

HYBRIDE WERKEN

Profiteer van de flexibiliteit om vanuit huis te werken, zodat je productief kunt blijven, waar je ook bent. We hanteren een 60:40 beleid op basis van je werkuren.

KOOP- EN VERKOOPDAGEN

Elke jaar in april heb je de mogelijkheid om extra vakantiedagen te kopen of verkopen.

HUNKEMOLLER ACADEMY

Continue leermogelijkheden en professionele groei worden ondersteund door verschillende trainingsprogramma's en workshops.

25 VAKANTIEDAGEN

Je krijgt 25 vakantiedagen per jaar, op basis van een fulltime functie.

25-55% PERSONEELSKORTING

Onze producten zijn erg geliefd bij onze medewerkers. Als onderdeel van het merk ontvang je 25% korting op alle Hunkemöller producten. Op sommige maandagen hebben we een extra sale op onze nieuwste collecties. Naast de 25% korting ontvang je nog eens 25 - 35% extra korting.

WERKEN VANUIT HET BUITENLAND

Krijg de mogelijkheid om tot 2 weken vanuit het buitenland te werken!

We strive to create an environment where innovation, collaboration, and purpose thrive. Potential colleagues should join us because they see the opportunity to make a meaningful impact and believe in our commitment to growth, inclusion, and excellence. As we undergo an exciting transformation as a brand, we are redefining how we connect with our customers and our people, shaping a future full of opportunity and shared success.

Brian Grevy Chief Executive Officer