Market Activation Specialist (EBAs) Netherlands

Ready to Make Tails Wag and Customers Smile?

Customer Activation Specialist – Pet Nutrition (Netherlands)

Veghel, The Netherlands | Cluster: Belgium, Netherlands & France (BNF)

Brands you’ll bring to life: Whiskas, Sheba, Pedigree – and more!

At Mars Petcare, we believe pets make the world a better place. As part of our Sales Activation team, you’ll play a crucial role in bringing our purr-fectly crafted brand activation plans to life in the Dutch market. From bold displays in grocery stores to paws-itively irresistible promotional campaigns in specialist channels – you’ll be the one making it all happen.

This isn’t just a job – it’s a chance to shape the in-store experience of the brands that pet parents know and trust.

What will be your Key Responsibilities:

As our Customer Activation Specialist, you’ll be the operational heart of our go-to-market plans in the Netherlands. You’ll work closely with our Market Strategy & Development (MS&D) copilots, creative agencies, supply chain, and local sales heroes to:

• Activate brands like a pro: Own the NL Brand Activation plan and deploy it with energy, precision, and love for detail.

• Lead campaign execution: From idea to shelf, make sure everything lands on time – from POS materials to promo packs and displays.

• Turn strategy into store magic: Translate big-picture plans into inspiring in-store execution that stops shoppers in their tracks.

• Own the story: Partner with agencies to develop strong trade stories, shopper tools, and eye-catching in-store visibility.

• Be the sales team’s secret weapon: Provide clear, actionable updates and execution tools to help our sales force win in the field.

• Track & pilot budgets: Handle Ariba, POs, and budget management like a boss.

What are we Looking For?

• Experience in Sales or Trade Marketing, ideally in FMCG or Petcare – you know what great looks like at the shelf.

• Fluency in Dutch & English – clear communication is key across markets and teams.

• Tech-savvy mindset – Excel, PowerPoint, and budget tools are second nature to you.

• Energy & ownership – you thrive on taking initiative and seeing results come to life.

What can you expect from Mars?

• Work with diverse and talented Associates, all guided by the Five Principles.
• Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
• Best-in-class learning and development support from day one, including access to our in-house Mars University.
• An industry competitive salary and benefits package, including company bonus.

Why Join Us?

Because at Mars, we don’t just sell pet food, we create better moments between pets and their humans. Whether it’s a Sheba dinner moment, a Whiskas cuddle break, or a Pedigree playtime session, you’ll be helping bring joy to homes across the Netherlands.

Ready to make your mark and activate the brands you already love?

Start shaping the future of pet care with us.

Meer over Mars:
Mars is een familiebedrijf met een wereldwijde verkoop van meer dan $50 miljard. We produceren enkele van 's werelds meest geliefde merken: M&M's®, SNICKERS®, TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS®, SKITTLES® en BEN'S ORIGINAL®. Naast onze consumentenmerken zorgen we met trots voor de helft van de huisdieren in de wereld via onze voedings-, gezondheids- en service bedrijven zoals Banfield Pet Hospitals ™, BluePearl®, Linnaeus, AniCura, VCA ™ en Pet Partners ™. Mars heeft zijn hoofdkantoor in McLean, Virginia en is actief in meer dan 80 landen. De vijf principes van Mars - kwaliteit, verantwoordelijkheid, wederkerigheid, efficiëntie en vrijheid - inspireren onze 150.000 Associates elke dag om bij te dragen aan een betere toekomst.

Disclaimer:
MARS is een werkgever die gelijke kansen biedt. Gekwalificeerde kandidaten komen in aanmerking voor een functie, ongeacht ras, huidskleur, religie, geslacht, seksuele geaardheid, genderidentiteit, nationaliteit, beperking, status als ‘protected veteran’ of andere wettelijk beschermde kenmerken. Indien je tijdens het sollicitatieproces ondersteuning of aanpassingen nodig hebt vanwege een beperking, kun je dit aangeven. Wij helpen je hier graag bij. Het doen van een dergelijk verzoek heeft op geen enkele manier invloed op je kansen als sollicitant.