Consumer Researcher

Consumer Researcher

Can you turn product experience insights of consumers into innovative dairy products that delight our consumers or customers? FrieslandCampina is seeking a Development Specialist (Consumer Specialist) to guide our New Product Development (NPD) and product renovations through comprehensive consumer research. This starter position is ideal for those who are digitally savvy and eager to (learn to) work with generative AI tools/large language models (LLMs). Your growing expertise in defining both consumer and customer needs, along with your strong digital abilities, will guide our R&D teams across multiple countries. 🌍

Wat we vragen

• You are customer/consumer-focused and able to act with speed and decisiveness to achieve the best results.
• You are digitally savvy and continuously looking for new ways to (digitally) connect to consumers/customers.
• Some hands-on experience in conducting consumer or sensory research and/or experience in working with generative AI is considered a plus.
• You are a team player with a practical can-do mentality, and you are eager to put our consumers and customers in the heart of our innovations.
• You have strong consumer data analysis skills (qualitative and quantitative).
• Master’s/bachelor’s degree in Consumer Science, Psychology, Food Innovation, Food & Business, or a related field.

Wat we bieden

• An exciting starter position in the R&D Expertise Team Product & Taste.
• Your role is based in the Innovation Centre in Wageningen. Hybrid working is possible.
• FrieslandCampina does not only compensate its employees with monetary rewards. We also consider it important for our people to continue to grow. After all, your development is not only good for your career; our products also benefit from it. That’s why we take your personal development seriously!
• Participate in impactful projects that shape the future of dairy products.
• Collaborate with a global team of experts.
• Utilize cutting-edge consumer research, making use of emerging AI tools to drive our innovations.

Vacaturetekst

As a Development Specialist (Sensory & Consumer Specialist) at FrieslandCampina, you will be at the heart of our innovation process, working closely with various teams to ensure our products meet the highest standards of consumer and customer satisfaction.

Tasks and Responsibilities:

• Conduct Consumer/Customer Research: Execute studies to gather insights on consumer and customer preferences. Liaise with various consumer research agencies across the globe.
• Collaborate Across Teams: Work with R&D, marketing, and commercial teams to integrate sensory and consumer insights into product development. Your role will also involve close collaboration with the Sensory & Panel Team.
• Support Product Experience Design: Play a critical role in designing optimal product experiences that fulfill the latent needs of our consumers and customers. Provide actionable insights to guide the development process from concept to launch.

Scope and Impact:

• Global Role: Your work will have a global impact, influencing product development across multiple countries.
• Collaborative Environment: You will interact with various stakeholders, including R&D experts, marketing teams, and commercial departments.
• Customer and Consumer Focus: Your research will directly impact the satisfaction of our consumers and customers, ensuring that FrieslandCampina products are not only high-quality but also aligned with consumer/customer needs.

Bij FrieslandCampina geloven we in een werkomgeving waar iedereen zich hun volledige en authentieke zelf kan voelen en in hun kracht wordt gezet om het beste uit zichzelf te halen. We omarmen elkaars verschillen en ontvangen graag je sollicitatie, ongeacht je geslacht, geloof, afkomst, seksuele voorkeur, leeftijd, beperking, of nationaliteit. Als wie wij zijn bij jou past, moedigen we je aan om te solliciteren, ook als je niet zeker weet of je aan alle eisen voldoet. FrieslandCampina Team

Ons team

For thousands of people every day, we are more than just a dairy company. To our farmers, our employees, the communities we serve, the businesses we work with, and the people to whom we bring happiness, FrieslandCampina means something more. For them, it's not just about what we do, but who we are.

We value talented people from any background who want to contribute to something bigger than themselves. We encourage all our employees to make decisions that benefit our entire company. At FrieslandCampina, we own our careers and act accordingly. We trust you to make a difference in your job and influence the bigger picture. Working at FrieslandCampina means you are contributing to a better world.

As an integral part of the R&D Expertise Team Product & Taste, you will be situated in our Innovation Centre in Wageningen. Within this team, the Consumer & Customer Team, in close collaboration with the Sensory & Panel Team, guards the product experience as one of the key elements for winning in our markets. Throughout the innovation process, we play a critical role in supporting the design of an optimal product experience that fulfills the (latent) needs of our consumers and customers. With our unique combination of technical expertise and consumer & sensory expertise, we are a key expertise partner to all the different FrieslandCampina business groups.