Project Leader – IKEA Gangdong

• You are passionate about making our brand stand out in the local market; driving both love for the brand, activating visitation and long-term engagement in a consistent way.
• You are energized and motivated by contributing to overall success and results through collaboration and co-creation.
• You are an out-of-the box thinker and a creative mastermind.
• The customers point of view is always your highest priority.
• Your willingness to succeed is bigger than your fear to fail.

Your Competence

• Profound competence of working with customer loyalty strategies and how to implement them locally.
• Solid skills in working with data, following up on set goals such as new member acquisition, re-visitation, swipe rate etc.
• Knowledgeable to create and work with action plans if you deviate from set goals.
• Good knowledge of the retail omni channel environment and online customer behaviors, especially for the local Market (who is our audience, who do we meet and communicate to).
• Solid skills in handling PR opportunities and activities in the local market; having the right network and sharing both commercial and corporate news/events.
• Experience in community networking to be able to support the Market in local speakers’ events.
• Strong collaboration skills for multifunctional work to get all stakeholders on board.
• Good skills of visual content creation/usage and graphic copy writing.
• Good knowledge of working with company concepts, brand objectives, values and visions.

Your Responsibilities

• Implementing our loyalty program strategy for “IKEA Family”, monitor set KPIs and create action plans if goals are off-track.
• Being the first speaking partner for our Shinhan card collaboration towards our business partners and the Marketing team in our Service Office.
• Responsibility for the overall Visitation to our store with relevant Marketing partners in our Service Office - driving both love for the brand, activate visitation and long-term engagement in a consistent ways.
• Create content and maintain our local website or other digital media to keep the interest in our brand and store at a high level.
• Collaborate and communicate with our shopping mall and our neighborhood in Gangdong (e.g. local social impact projects, mom-cafes etc.)

Together as a Team
We are the ones meeting our customers – in our stores, online, in our catalogue and beyond. We have knowledge of the IKEA product range, local markets and customer needs and we constantly find new ways of making real connections with our customers to maximize sales and profitability. Together with thousands of colleagues around the world we’re a diverse team working for the continued global success of the IKEA Concept – a concept that helps millions of customers create a better everyday life!