Lead Content Producer-EMEA

Join Brooks in Creating Extraordinary Running Gear

At Brooks, we believe a run can change a day, a life, the world. Everyone who works here is a key part of our obsession to make the best running gear on the planet. We want our business—which also happens to be our passion—to be a place where everyone feels welcome and comfortable being themselves. Our company culture defines us, bonds us together, and drives our success. We live this culture daily through our brand values: Runner First, Word is Bond, Champion Heart, There is no “I” in Run, and Keep Moving. This means we always solve for the runner, do what we say we will, give it our all, are generous with our humanity, and find a way to keep moving every day because joy is kinetic.

Are you ready to help create something extraordinary?

Your Job:

The EMEA Creative Studio imagines/designs/curates/manifests creative concepts, campaigns, and assets that define and express the Brooks brand. Photos, Videos, 3D, and all types of content are our canvas and runners are our inspiration. Our growing team seeks a Lead Content Producer to develop, manage, and produce assets to deliver the creative team projects, primarily focused on the creative library and editorial calendar for the photo and video shoot requests. You will manage everything from budgeting to on-the-ground production of creative team-led photoshoots. You will oversee Creative Content Production workstreams and oversee the work of external agencies.

As a Lead Content Producer, you’ll bring your creative vision, energy, and runner insight to make Brooks the brand runners love. You’ll foster a culture of creativity that inspires our talented production designers to do their best work. You’ll also become linked at the elbows with leaders across Brooks, developing a keen understanding of what makes the business tick and how creative can amplify the success of each business unit. From social activations to immersive e-commerce experiences and brand videos, what makes the Brooks brand special is how we connect with runners.

Your Responsibilities:

• Oversee creative content production workstreams and projects; manage multiple projects simultaneously.
• Provide day-to-day guidance on workstreams and priorities; advise team members on decisions.
• Drive the bi-annual photo shoot production from start to finish – delivering stellar creative while hitting each milestone on-time and on-budget.
• Lead the planning of projects for photo and video shoots.
• Partner with the Creative Studio Manager on conceptualizing and art direction on creative assets.
• Develop and manage video and photo shoot budgets, create production schedules, and secure creative resources for photo/video-shoots.
• Manage and lead the EMEA internal photo-video studio together with Creative Studio Manager.
• Partner with other members of the Creative Team to determine shot list and photo-shoot image priorities.
• Connect with countries and other functions to understand content need, how we can improve, and localization needs.
• Report data on content usage after each season to understand the performance.
• Assign individual responsibilities and enforce accountability of tasks and deadlines for each photo and video shoot.
• Collaborate with internal business partners and manage external vendors (such as photographers, designers, art directors, stylists, digital techs, Hair + Make-up, line producers, retouch resources, etc.).
• Manage the triple bidding process, research shoot locations, award photography vendors, and be the “on the ground” Brooks producer for quality control on bi-annual photo shoots.
• Continually improve upon the bi-annual photo shoot process and provide recommendations to management.
• Build a library of location options, talent videos, and photographer resources for future project use.
• Constantly research new ideas, inspiration, and create a network of new agencies.
• Own the content production and project management of content deliverables.
• Nurture positive, collaborative working relationships with internal and external colleagues.
• Contribute a culture of exceptional service, trust, and executional excellence.
• Mentor current team members, new team members, and contract staff learning library photo shoot production at Brooks.
• Be on top of the current season, future season, and GTM content production.

Your Qualifications:

• Bachelor’s degree in Marketing, Journalism, Communications, Business, or related preferred OR equivalent combination of education/related work experience.
• Minimum of 5+ years of creative project management experience.
• Previous experience as a Content Producer.
• Experience at a creative agency or with an in-house creative team, preferred.
• Experience working on digital-first projects including social, banner, display, and video content.
• Familiarity working with media contacts on paid media projects.
• Strong knowledge of best practices for creative development workflow, marketing campaigns, and production.
• Exceptional verbal and written communication skills.
• Ability to manage multiple projects simultaneously.
• Strong organizational skills with a proven ability to get things done.
• Sound judgment and effective prioritization skills.
• Excellent interpersonal skills that inspire and build trust resulting in effective working relationships across the company.
• Working knowledge of Excel, Microsoft Office, and Adobe Acrobat and expertise with project management software tools and software.