Internship Marketing Technology

Job Description

Internship details

• Period: 4 – 6 months
• Hours a week: 40
• Location: ITO, Amsterdam
• Start date: September '24

The work

Hi (potential) Master student! We are looking for a thesis student to join the Marketing practice of Accenture Song. This capability comprises four different practices: Marketing & Advisory, Creative,Data & AI, and Customer Tech, which is the team you will join. Together, we merge creativity and data-driven marketing with distinctive business consultancy. Each practice plays a vital role in helping companies organize and build brands that perform!

• Team As an Marketing Technology intern, you'll join our innovative crew focused on leveraging Marketing Technology platforms and strategies to enable the infrastructure that drives relevant brand experiences and campaigns. You will collaborate with our consultants, who strategize, ideate, implement, help to adopt, and bridge the gap between business and tech for our clients.
• Daily tasks As an intern, one main aspect of your internship is: writing your graduation thesis. In addition, we would also like to introduce you to Accenture Song and the world of consultancy, so you will have the opportunity to gain experience within the Marketing Technology Industry. Conduct research within the customer tech domain, you might find a way to contribute to our practice through internal initiatives and get the opportunity to present your results to our team and others within the organization at fixed times.
• Research We support research topics that connect to the following domains, among others: (1) Marketing Technology, (2) Marketing Strategy, (3) Generative AI for Marketing purposes. We will work together to define a specific topic. It’s important to think of a topic that interests you!
• Interested? If you are interested, please provide us with a motivational letter where you propose a research topic. You can upload your motivation letter together with your resume in our Workday system.

Song Talent Factory (STF)

As part of your internship, you will also take part in Song Talent Factory. This program will be leading you through your path at Accenture Song and will provide additional engagements, activities and projects to enhance your intern experience. Being part of the Song Talent Factory, you will:

• Get professional guidance on finding the next step in your career;
• Get expert support on your thesis topic while leveraging all Accenture resources;
• Be part of one Song program where you are required to collaborate with other interns at Accenture Song from our different offerings (Commerce, Design & Digital Product Creation, Marketing and Consumer Services);
• Work on a large internship long consulting project together with your STF group. This will allow you to not just get a glimpse of one of the four capabilities, but you will really get to see everything Accenture Song has to offer;
• Be part of the Accenture Song community through companywide and intern specific engagement events
• Enjoy the wide variety of training opportunities;

From building an app for coffee catch-ups to dinners after work, the Song Talent Factory will make your experience at Accenture Song even more enjoyable!

Who we are

Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product, and experience design; technology and experience platforms; creative, media and marketing strategy and campaign, content and channel orchestration. Join us and bring to life bold ideas with the biggest impact through the unlimited potential of creativity, technology, and intelligence.

Qualifications

Here's what you'll need

• Be enrolled at a Technical, Digital and/or Business focused Masters program in a Dutch University
• Affinity with Marketing Technology and Strategy
• You are fluent in English and Dutch; both spoken and written
• A pro-active and independent working attitude
• A hands-on mentality
• Entrepreneurial and creative mindset
• Affinity with Marketing Technology and Strategy

What's in it for you?

Accenture is a global company with a world-class brand and reputation. Our people are Change Makers, and to support them as an employer, we make five promises:

• Work with flexibility, in a culture based on trust
• Embrace a sustainable growth mindset
• Live a human-led culture of Inclusion & Diversity by caring deeply for all our people.
• Lead and transform our clients with technology
• Connect with our global network of 700.000 colleagues.

These promises are reflected through our excellent employee benefits, including:

• Career guidance (and academical support) facilitated by your individual appointed People Lead.
• You will receive internship allowance and a laptop
• Social activities like Friday Drinks, sport events and parties
• Unique chance to experience the real-life job of a consultant Accenture from the inside
• Membership of our Internship Community which will give you the chance to attend lunch lectures, classroom workshop and build your network within Accenture

What we believe

Accenture is an equal opportunity employer. Our leaders are committed to building a better, stronger and more equitable company for future generations to create positive, long-lasting change. Inclusion and diversity are fundamental to our culture and core values. We celebrate diversity and are committed to creating an inclusive environment for all employees. Our rich diversity makes us more innovative and creative, which helps us better serve our clients and our communities.

Our position as partner to many of the world’s leading businesses, organizations and governments affords us both an extraordinary opportunity and a tremendous responsibility to make a difference. Sustainability is one of our greatest responsibilities, which we embed it into everything we do and for everyone we work with.