Campaign & Events Marketeer

You bring L&D and HR professionals together, and you make the room worth being in.

Job description

Why this role exists

There has never been more content in the L&D world, and there has never been less connection.

The feeds are full. Every week another AI-generated listicle about the future of learning, another whitepaper nobody finishes, another webinar that could have been an email. It is slop, and it does not help a single L&D professional do their job better on Monday morning.

We believe the answer is the opposite of more content. It is real rooms, real conversations, and real relationships between people wrestling with the same problems.

That is what our Community team does, and this role sits right at the heart of it: you create the concepts, you build them, and you run them.

This is what you will be building

Our flagship: a full day at De Fabrique, free, where the Dutch L&D community comes together.

Alongside L&D Move, you take on:

• The webinar engine. A steady rhythm of sessions worth an hour of a busy L&D manager’s time.
• The L&D Monitor and L&D Benchmark. Our research and data products. They deserve launch moments, not a LinkedIn post.
• The community. Online and offline, and honestly still a work in progress. Members should get value from us between events, not just on the day.

And then there is everything we have not gotten to yet: industry-specific meet-ups, customer advisory boards, launch events around our content masterpieces, bringing partners and customers into the same room.

It is a lot. That is the point. We have more good ideas than hands, and we are looking for the person who turns that backlog into a calendar.

The people you would work with

Two of your future colleagues, in their own words.

Twan, Head of Demand Generation Benelux

Lennart, VP of Demand Generation

What the job looks like

We cannot hand you a year-planning. The calendar changes constantly and the best ideas usually come from something you heard in the market three weeks ago. So here is the shape of the work instead.

• You come up with the concept. You listen to what is actually happening in L&D and HR, and translate it into a format people want to be part of.
• You build the thing. Budget, venue, suppliers, speakers, run-of-show, registration, on-site coordination. All of it.
• You fill the room. Landing pages, invites, email, social. You own the number in the room, and you care about which people are in it.
• You keep the connection alive. Before, during, and long after. The community does not switch off between events.
• You make it commercial without making it feel commercial. You work closely with Sales, Customer Success and our partners, so the right people are invited and the follow-up never slips. Everyone in the room wins, including us.
• You measure and you sharpen. Every event teaches you something. You use it.

Who you are

There is no perfect candidate here, and we are not looking for one.

Maybe your background is in wedding planning. Maybe you have been agency-side doing event management. Maybe you are in business development and keep finding yourself organising the customer dinners. Maybe you are somewhere else in marketing entirely and discovered through a side hustle that this is your thing.

Do not worry about the boxes. What matters:

• You are curious, and you use it to build things people love to experience. You listen to what is going on with customers and turn it into something worth showing up for.
• You love making connections happen, and you are commercially savvy, because the best events create a win for everybody in the room.
• You are an organiser. You know the pain, and you know the endorphine that comes with a happening that lands.
• You are independent, and you know when to ask for help. You think in solutions, not problems. That is the culture you are joining.
• You are creative.

We are also an AI-forward team. You do not need to be an expert, just curious enough to try and honest enough to say when it did not work.

Practically: 3+ years in event marketing, campaign marketing, field marketing or something adjacent enough that you can make the case. Dutch at B2 or higher, and C1+ is ideal, because our community, our content and our events are all in Dutch. If your Dutch writing is not there yet, say so, we can fill that gap. Good English for working with the team.

What we offer

• €50,000 - €65,000 per year including holiday allowance
• Flexible working hours and hybrid working (3 days at the office, 2 at home)
• 25 holidays plus an extra day off on your birthday
• A 3% pension contribution paid by Studytube via a.s.r.
• €1,000 L&D budget per year, of which 50% can go towards wellbeing or your home-office setup
• In-company training via our own Studytube Academy: LevelUp
• A fully equipped gym at the office, so you can skip the trip to Basic-Fit
• A beautiful office in the Houthavens with a view over the IJ
• A MacBook Air and a €10 allowance for using your own phone
• A fully catered lunch for a small contribution
• A team outing every quarter and an annual company party