Medior Performance Marketer

Relocately is seeking a talented and experienced Medior Performance Marketer to join the team. In this role, you will play a crucial part in developing and executing effective performance marketing strategies to drive customer acquisition, conversion, and revenue growth.

Relocately is a leading platform in the relocation industry and is rapidly expanding into new services and markets. The company operates internationally and offers a dynamic environment with opportunities to contribute to its continued growth.

A snapshot of your role

As a Medior Performance Marketer, you will develop and execute performance marketing strategies across multiple digital channels.

Responsibilities

• Develop and implement performance marketing campaigns across various digital channels, including but not limited to search engine marketing (SEM), display advertising, social media advertising, email marketing, and affiliate marketing.
• Optimize campaign performance through data analysis, A/B testing, and continuous monitoring of key metrics such as conversion rates, click-through rates (CTR), return on ad spend (ROAS), and customer lifetime value (CLV).
• Conduct thorough market research to identify trends, insights, and opportunities for campaign optimization and audience targeting.
• Collaborate with cross-functional teams including creative, content, and analytics to ensure cohesive campaign execution and alignment with overall marketing objectives.
• Stay up-to-date with industry trends and emerging digital marketing technologies, providing recommendations for new strategies and tools to enhance performance marketing efforts.
• Monitor and analyze campaign budgets, ensuring efficient allocation of resources and cost-effective campaigns.
• Prepare regular reports and presentations to communicate campaign performance, insights, and recommendations to stakeholders and management.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.
• Proven work experience (3-5 years) as a Performance Marketer or similar role, preferably within an e-commerce or digital marketing agency environment.
• Strong understanding of digital marketing channels and their respective best practices.
• Proficiency in performance marketing platforms such as Google Ads, Facebook Ads Manager, and Google Analytics.
• Analytical mindset with excellent problem-solving skills, capable of interpreting complex data and providing actionable insights.
• Experience with A/B testing methodologies and tools.
• Solid understanding of SEO principles and content optimization.
• Excellent communication and collaboration skills, able to work effectively within a team environment.
• Results-driven with a focus on meeting and exceeding performance targets.
• Familiarity with HTML, CSS, and JavaScript is a plus.

We offer you

• An exceptional opportunity to contribute to the development of a leading platform in the relocation industry.
• The space to operate independently in an open and transparent environment.
• Flexible working arrangements, allowing remote work or access to various offices worldwide.
• The chance to grow within an ambitious scale-up company in a dynamic and fast-paced environment.
• Joining a young and highly motivated team.

Our values

• Ambition: Voice and measure your goals.
• Impact: Do, get it done, create impact.
• Judgement: Make wise judgement calls, putting the team and business at heart.
• Leadership: Continuous improvement starts with independent action.
• Leverage: Do more with less, master the art of leverage.
• Passion: Be positive, bring passion and energy.
• Transparency: A transparant team can help each other.