(Junior) Product strategy & Market Intelligence specialist

What you will do

We are looking for a (Junior) Product Strategy & Market Intelligence Specialist to join our Product team and help us stay one step ahead of what consumers, retailers and the market are signaling. In this role, you are the team’s “radar”: the first to spot emerging trends, track category shifts, analyse our performance and uncover opportunities that shape where we focus next.

You will translate data into simple stories that guide our thinking, turning dashboards, sales results and trend reports into sharp insights that inspire the team. You will support the Manager and Senior Specialists by providing the proof points they need for bigger strategic decisions, and you will take ownership of smaller product segments such as Seasonals or Portfolio Renovations. This includes turning insights into early ideas and helping craft simple concepts that can enter our innovation funnel.

You’ll collaborate daily with the Product Strategy team, regularly with Markets to understand regional performance, and closely with the Delivery team when smaller projects move toward execution. This role is perfect for someone early in their career who is curious, analytical, eager to grow and excited to work in a fast-paced, impact-driven environment. You will be part of a sub‑team of four, with no direct reports, and report to the Product Strategy & Ideation Manager.

All wrapped up, in this role you will

• Spot and share emerging trends, consumer shifts and competitor activity that guide our strategic thinking.
• Analyse sales data and category performance across our key markets and highlight where we win, where we lose and where new opportunities lie.
• Create trend reports and insight summaries that inspire the team and help shape new product territories.
• Lead ideation for smaller product segments and turn insights into simple, clear concepts.
• Support Senior Specialists in building more complex concepts by gathering RTBs (Reasons to Believe), deepening consumer insight work or exploring relevant trends.
• Contribute to portfolio health by analysing SKU performance and identifying renovation or delisting opportunities.
• Work closely with Project Managers as smaller concepts move toward execution, supporting artwork approvals and ensuring the concept stays true to the original insight.
• Share insights across Markets, Brand, Creative and the wider Product team, acting as a helpful and proactive knowledge hub.
• Support the Product Strategy team in maintaining a strong, evidence-based innovation funnel.

Our new flavour

• 1–2 years of experience in Brand Marketing, Category Development, Insights, Analytics or a similar area, preferably in FMCG.
• Comfortable working with numbers, spreadsheets and dashboards; able to turn data into simple stories and opportunities.
• Strong written and visual communication skills; able to present insights in a way that is clear and inspiring.
• Curious by nature, always asking why consumers behave the way they do.
• Able to switch easily between analytical work and early creative concept writing.
• Collaborative and proactive, with a natural “how can I help?” attitude.
• Passion for food, chocolate and spotting product trends.
• Eagerness to work in a fast-paced scaleup environment and deal smoothly with the changes that come with a growing company.
• Data-driven decision-maker who uses data to identify opportunities and make objective choices.
• Believe wholeheartedly in Tony’s purpose.
• We are all about being more in person than apart; this means we offer flexibility but see each other in the Amsterdam office on average 3 days a week. More is fine too!

Our benefits (the icing on the cake)

At Tony's you will get the opportunity to be part of something extraordinary; first and foremost, by making real impact in the world but also enjoying the nice benefits we provide as you help us succeed. We’re dedicated to enabling all Tonys to grow and develop their careers and therefore we offer training programs, regular feedback cycles, coaching and a generous L&D budget. We also offer a wide range of additional benefits, including a luxurious vega-lunch, company bonus, minimum of 28 holidays, inspirational team updates, unforgettable events like Tony's Carnaval and unlimited chocolate.