Platform Application Consultant

We are seeking a talented and motivated Campaign Developer to join our dynamic team. In this role, you’ll play a key part in helping clients create powerful, personalized marketing campaigns. Collaborating with marketing teams, data specialists, and designers, you’ll develop, implement, and optimize multi-channel campaigns that drive customer engagement and business growth. You'll work with leading platforms such as Selligent, Adobe, Braze, and Salesforce.

Key Responsibilities:

• Campaign Development: Design, build, and implement automated marketing campaigns that deliver impactful results.
• Execution & Optimization: Execute campaigns, monitor performance, and continuously optimize workflows to ensure maximum efficiency and effectiveness.
• Testing & Troubleshooting: Conduct comprehensive testing, manage quality control, troubleshoot issues, and refine processes to guarantee seamless campaign delivery.
• Collaboration: Partner with cross-functional teams to ensure campaigns meet client expectations and are executed to the highest standards.
• Continuous Improvement: Stay up to date with tool updates and best practices, incorporating new techniques and technologies to improve campaign automation and performance.

Requirements:

• Proven experience as a Campaign Developer or Campaign Engineer.
• Strong understanding of HTML, JavaScript, and SQL to support the creation of custom campaigns and automation workflows.
• In-depth knowledge of Marketing Automation concepts, including segmentation and data integration within a campaign environment.
• Excellent analytical skills with a problem-solving mindset to troubleshoot and improve campaigns.
• Attention to Detail: A keen eye for detail with a focus on delivering high-quality results.
• Strong communication skills, with the ability to collaborate effectively with cross-functional teams and clearly present ideas and results.

What We Offer:

• An international working environment with colleagues from around the world.
• A challenging position at a successful company in a growing market.
• Plenty of time for fun activities at work, including foosball, table tennis, themed meetings, parties, and more.
• 3 extra days off (yes, at Merkle we take your well-being very seriously) - in addition to 25 annual vacation days, there are 3 Well-being Days.
• 2 Social Impact Days - you can volunteer for a charity of your choice.
• Extensive learning and development opportunities, including a wide range of personal and online training.
• A hybrid work model, with 2-3 days in the office and the rest working from home.
• A competitive salary and excellent secondary benefits.

Company Description

Merkle, a dentsu company, powers the experience economy.