Regional Marketing Specialist

We’re looking for an enthusiastic Regional Marketing Specialist to join our dynamic Marketing Team and support in supercharging our field marketing and events engine 🎉! This role sits at the core of our regional marketing efforts, supporting high-impact events, regional campaigns and creating locally relevant content. Your contributions will play a key role in driving our brand’s success across our focus regions. 🎨

What will you do as a Marketing Operations Specialist?

Reporting to the Senior Regional Marketing Manager, you’ll work closely with the Global Marketing team and support the execution of a wide range of regional marketing activities with a strong focus on events across Europe and the US. From supporting the coordination of trade shows, partner events, and roadshows to managing timelines, assets, vendors, and follow-up, you’ll help ensure every activation runs smoothly and lands with impact.

Core responsibilities:

• Events (Primary Focus): Support in the planning, logistics, and execution for trade shows, partner events, roadshows, and community activations primarily across the EMEA region. Event execution is mostly handled virtually, not on-site.
• Design: Create attractive designs for emails, website pages, and promotional materials using tools like Canva, and leverage AI tools like ChatGPT to streamline workflows.
• Localized content & pages: Support in developing and updating localized landing pages, event pages, and partner content.
• CRM management: Upload and manage contact lists in Hubspot and assist in maintaining organized and efficient databases.
• Campaign & project support: Coordinate multi-channel campaigns around key events and regional priorities.
• Webinars: Support webinar setup, coordination, and logistics including preparing speakers, assets, and communications.
• Partner marketing: Support joint activities with key partners, including co-branded events, campaigns, and webinar promotions.

What makes you the ideal Marketing Operations Specialist?

• 1-2 years of B2B marketing experience plus relevant internships
• A degree in marketing or a related field
• Experience managing or supporting events ideally in tech, SaaS, e-commerce, or B2B
• Strong organizational skills and attention to detail; able to manage multiple projects simultaneously
• Marketing tools knowledge: experience working with CMS platforms (Hubspot is a plus!), design literacy (Canva or similar tools) and eager to explore ChatGPT or similar AI-driven tools
• Strong written and verbal communication skills in English and German
• Available to work from our Leiden office at least 2 days a week

Traits we’re looking for:

• Detail-obsessed: You don’t miss deadlines, files, names, or dates.
• Operationally strong: Processes, structure, and documentation keep you in your element.
• Self-starter: You’re confident in initiating projects and don’t require micromanagement.
• Versatile generalist: You’re a jack-of-all-trades in marketing, ready to tackle varied tasks.
• Eager learner: You’re curious, motivated, and excited to grow your skill set.
• Go-getter: You’re action-oriented and thrive in a fast-paced environment.
• Practical thinker: You approach problems with a clear, practical mindset.
• Team fit: Collaborative and ready to contribute to a vibrant team culture.

Why you’ll love working here:

• You’ll be working in an open and collaborative company with ±200 colleagues from over 30 different nationalities 🌎
• We offer a professional, yet informal work environment, where it’s easy for you to try new things, share your ideas, and make an impact.
• Work-life balance: Flexible hours, hybrid-working, and the freedom to take workcations 🏝️
• Continuous feedback culture to track your progress and facilitate your professional development 🎯
• Plenty of autonomy: We empower people to make independent decisions and take ownership of their work and projects.
• Free access to mental healthcare support to ensure your well-being.
• Equity benefits to grow alongside us 🌱