Marketing Specialist - Campaign Owner

Are you passionate about creating impactful global marketing campaigns? Do you thrive in a dynamic and international environment? Then join Kramp in Varsseveld, as our new Marketing Specialist - Campaign Owner! 🚀

What is your role?

As Campaign Owner, you will lead the development and execution of tactical marketing campaigns that bring our international marketing strategy to life. You will be the driving force behind campaign coordination, working closely with both global and local teams to ensure consistent and effective execution.

Your responsibilities:

• Develop and create tactical marketing campaigns in line with the international marketing strategy, taking the lead in coordinating and guiding these efforts.
• Generate support and motivate local markets to execute the marketing plans effectively.
• Ensure alignment by monitoring and supporting local teams in implementing the marketing strategy.
• Monitor implementation of marketing plans and actions, making optimizations as needed for better outcomes.
• Act as a linking pin between the Marketing team, E-Business, and global departments like Commerce, CX, and Category Management.
• Drive strong collaboration with local marketing teams to ensure seamless execution.
• Optimize internal marketing processes, ensuring tools, workflows, and procedures are efficient and effective.
• Lead and participate in international marketing projects, coordinating efforts to drive success across markets.

Your Team

You’ll join the Brand & Campaign team, working alongside six colleagues and two interns, led by Amy van der Werff. Amy is committed to your growth and development. The team meets every Monday and Tuesday at our Varsseveld office, combining productivity with fun. We also organize team-building activities several times a year.

Who are you?

You are a strong organizer who thrives in international collaboration and dynamic environments. You bring:

• a Bachelor’s degree in Marketing
• 3-5 years of relevant work experience
• experience in developing and executing multi-channel, integrated campaigns
• at least some basic knowledge of digital marketing tools
• a proactive and positive attitude, an open-mind and adaptability with a test-and-learn approach
• understanding the importance of analysing campaigns and optimize accordingly
• excellent command of the English language, both verbal and written (additional EU languages are a plus)
• ability and willingness to work in our office in Varsseveld for at least 2 days a week.

What do we offer

• a good salary
• 25 vacation days and 12 ADV days (based on a full-time contract)
• flexible working policy in hours and location
• travel- and working from home allowance
• profit sharing bonus
• great budget for training and courses
• generous pension plan

About Us

Thanks to our ambitions we are active throughout Europe: a leading position in the agricultural market for parts. We heavily invest in E-Business and innovations. Our aim is to make it easy for our customers to run their business. Working at Kramp means working with over 3500 international colleagues. The people at Kramp are enthusiastic, professional, and involved. We speak our customers’ language, understand their challenges, and earn their trust to exceed their expectations. Our promise “It’s that easy” is embedded in our culture and DNA.

Working At Kramp means

• you belong here! Being part of our open business community
• your work makes a difference! Have an impact on what matters
• you will develop and realize! Learn and realize your potential

"Wij zijn een innovatieve afdeling en ik kan al zien welke nieuwe projecten er in het verschiet liggen"
Leonie Online Marketeer