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Commercial Director / General Manager – APAC

Posted 4 Aug 2025
Share:
Work experience
10 to 30 years
Full-time / part-time
Full-time
Job function
Degree level
Required language
English (Fluent)

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Lead Commercial Success Across APAC with Qlayers

About the Role

We are looking for a highly commercial, entrepreneurial frontline leader to serve as our Commercial Director / General Manager – APAC, with full responsibility for launching, scaling, and owning the commercial success of our operations across the Asia-Pacific region.

This is a high-impact executive role with full P&L ownership and a mandate to build a scalable, recurring revenue business. You will define and lead the go-to-market strategy, drive enterprise sales, and establish distribution and rental channels that unlock long-term growth.

Our high-tech solution is delivered through a flexible, rental-based model, giving customers cost-effective and agile access to cutting-edge technology. Your mission is to turn this innovation into commercial traction, strategic accounts, and sustainable market share across key APAC markets.

What You’ll Own

  • Commercial Strategy: Build and execute the go-to-market roadmap for APAC, aligning local execution with global strategy
  • Sales Growth: Drive direct and indirect sales across multiple sectors and countries; own top-line performance
  • Channel Development: Establish and manage a high-performing network of rental and distribution partners
  • Team Leadership: Recruit, lead, and develop cross-functional teams in sales, customer success, and operations
  • P&L Accountability: Own full financial performance, including revenue targets, margin control, and capital utilization
  • Customer Success: Ensure strong adoption, support, and retention through a customer-centric rental experience
  • Regional Expansion: Identify and execute market entry strategies across priority countries in APAC
  • Stakeholder Engagement: Represent the region with internal and external stakeholders, including strategic clients.

What You Bring

  • 10+ years in commercial or sales leadership, ideally across multiple APAC markets
  • Proven experience in scaling high-growth B2B businesses, particularly in tech, industrial, or services sectors
  • Deep knowledge of solution selling, recurring revenue models, and channel partner ecosystems
  • Track record of P&L ownership, financial planning, and regional business management
  • Entrepreneurial mindset with the ability to balance strategy and execution
  • Strong communicator, negotiator, and builder of cross-cultural teams
  • Fluent in English; additional APAC languages are a plus.

Why Join Us?

  • Own and scale a region with huge market potential
  • Build a business unit with real autonomy and global support
  • Lead a disruptive model in a growing tech and services sector
  • Competitive compensation with strong performance upside.

We offer:

  • Executive-level ownership with high impact and visibility
  • Competitive base salary with performance-based bonus incentives
  • Entrepreneurial, collaborative, and international company culture.

Start: Q3-Q4 2025

For more information about this vacancy, please contact Alevtina Mos-Vishnevskaya, Talent Acquisition Specialist, at jobs@qlayers.com.

Alevtina Mos-Vishnevskaya
Talent Acquisition Specialist

​Qlayers helps conservative and energy intensive industries to become more sustainable.
With our automated coating application method, we can create nature-based microstructures such as the drag-reducing ‘sharkskin’ microstructure in certified coatings at high speed to increase energy efficiency.

Manufacturing
Delft
Active in 2 countries
45 employees
70% men - 30% women
Average age is 30 years