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Marketing Manager, Channel Out Innovation; 市场经理,渠道产品创新

Posted 22 Jun 2024
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Work experience
0 to 7 years
Full-time / part-time
Full-time
Job function
Degree level
Required language
Dutch (Fluent)

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This is a newly created role to develop portfolio solutions from channel/customer/ region perspective to solve specific problem

with meaningful long term incrementality. This role will act as the main counterpart for Foods marketing team (cover both Snacks and Quaker category) in the new Channel out process and also the coordinator within Foods marketing team for all projects categorized as ‘Channel out’.


Responsibilities

- Lead the channel out solution from category perspective, responsible for the on-time launch of projects

project management:

o Responsible for the overall channel out project management and projects allocation within category team based on cauterized projects complexity and internal resources

o Develop timeline and collaborate X-function team resources

o Directly lead to develop projects which are less complex

o Hold regular meeting and drive in-time actions for the purpose of meeting critical gate guardrail and timing, Identify critical tasks, risks as well as mitigation plan for the project

Develop strong working relationships and influence key stakeholders without direct authority Execute and optimize the current processes Pro-actively manages process exceptions

Optimize process to accelerate launch and drive agility of x-function collaboration and well control risks along the way


Qualifications

Commercialization and Project Management experience

Brand marketing innovation experience

Strong business sense and consumer/market centric thinking

Analytical and problem-solving skill

Strong communication skill, and Ability to lead and influence teams

Self-motivation

Drive for results

Fluent in mandarin and English

Bachelor's degrees

Differentiating Competencies Required

Consumer centric mindset with consumer empathy

growth mindset and ability to learn from failure

Strong capability to explore in the unknown and uncertain context

Strong ownership and proactive to come up with innovate solutions when in front obstacles

- Lead the channel out solution from category perspective, responsible for the on-time launch of projects

project management:

o Responsible for the overall channel out project management and projects allocation within category team based on cauterized projects complexity and internal resources

o Develop timeline and collaborate X-function team resources

o Directly lead to develop projects which are less complex

o Hold regular meeting and drive in-time actions for the purpose of meeting critical gate guardrail and timing, Identify critical tasks, risks as well as mitigation plan for the project

Develop strong working relationships and influence key stakeholders without direct authority Execute and optimize the current processes Pro-actively manages process exceptions

Optimize process to accelerate launch and drive agility of x-function collaboration and well control risks along the way

PepsiCo is een van de grootste voedingsmiddelen- en drankenbedrijven ter wereld met een netto-omzet van ruim 60 miljard dollar en 285.000 medewerkers in meer dan 200 landen. PepsiCo voert een groot aantal merken, waarvan er 23 een jaarlijkse omzet hebben van meer dan 1 miljard dollar.
Als PepsiCo Nederland voeren wij bekende sterke merken zoals 7UP, Alvalle, Caleb’s Kola, Cheetos, Doritos, Duyvis, Gatorade, Lay's, Mountain Dew, Naked, Pepsi, Quaker, Snack a Jacks, Sunbreaks en Tropicana.

FMCG
Utrecht
Active in 200 countries
285,000 employees
50% men - 50% women
Average age is 30 years