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Head of Commercial

Posted 19 Mar 2026
Share:
Work experience
5 to 15 years
Full-time / part-time
Full-time
Job function
Degree level
Required languages
English (Fluent)
Dutch (Fluent)
Deadline
8 December 2026

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At TUI, we're looking for a strategic commercial leader to drive our digital sales performance across all channels. You'll provide unified commercial leadership while optimising customer journeys and maximising digital revenue contribution.

ABOUT OUR OFFER

  • Personal benefits: Attractive salary, bonus schemes, extensive (travel-related) benefits, extensive support for (mental) well-being and more.
  • Flexible working: Work is something you do, not a place you go. We encourage a healthy work-life balance within a dynamic, flexible working environment.
  • A career to shape: Access to the TUI Learning hub and 'level-up' to pursue ambitions.
  • Expand your network: We encourage international collaboration and the opportunity to work on international projects/in international teams.
  • Community: Be involved in local good causes and sustainability initiatives such as the TUI Care Foundation.

ABOUT THE JOB

  • You'll develop and implement a cohesive commercial strategy across Web, App & Future, and Retail Solutions, defining integrated commercial objectives and KPIs aligned with overall business goals.
  • We'll look to you to establish comprehensive performance reporting frameworks that provide consistent metrics across all sales channels, enabling comparative analysis and holistic understanding of commercial performance.
  • Leading the development of strategies to optimise customer channel usage and attribution models will be a key part of your role, ensuring appropriate credit for sales influence across the customer journey.
  • You'll provide unified commercial input to product roadmaps across all channels, ensuring consistent prioritisation methodology based on commercial value while balancing channel-specific needs.
  • Working with stakeholders across the business, you'll build and maintain strong relationships at all levels, providing a unified commercial perspective to influence strategic decisions.
  • As a leader, you'll build and develop a high-performing commercial team with expertise across all digital channels, fostering knowledge sharing and a collaborative culture.

ABOUT YOU

  • You have proven experience in commercial, digital, or e-commerce roles, with leadership experience in developing and implementing commercial strategies across multiple digital channels.
  • Your track record shows success in driving revenue growth and profitability in complex digital businesses, with strong understanding of omnichannel business models and cross-channel optimisation.
  • Advanced analytical skills come naturally to you, with the ability to develop sophisticated commercial models and attribution frameworks across web, mobile, and retail environments.
  • You're a strategic thinker who can balance channel-specific priorities with overall commercial outcomes, with experience in business case development and financial modelling.
  • Your excellent communication and presentation skills allow you to synthesise complex commercial insights and influence across multiple functions and at senior levels.
  • Experience working in matrix organisations across multiple markets and channels is essential, with knowledge of the travel industry being beneficial.

Wij zijn een van ’s werelds toonaangevende toerismegroepen met 1200 reisbureaus en online portalen, vijf luchtvaartmaatschappijen met ongeveer 130 vliegtuigen, meer dan 400 hotels, 16 cruiseschepen, digitale platforms voor excursies en activiteiten en, het belangrijkst van alles, meer dan 65.000 collega’s over de hele wereld. Wat ons verenigt, is het creëren van momenten die het leven van onze 20 miljoen klanten verrijken.

Leisure, Travel & Tourism
Palma
Active in 49 countries
65,000 employees
50% men - 50% women
Average age is 30 years