Digital & Communications Specialist

Join us!

Bring our brands to life through digital communication

Are you a creative and digitally savvy communication professional looking for your next challenge? Do you enjoy creating engaging content, managing social media channels, and supporting innovative product launches in an international environment? Then we would love to hear from you.

At Tarkett, we are looking for a Digital & Communications Specialist to support the execution of key digital communication initiatives across our EMEA Commercial & Carpet BU Flooring business. Following an internal career move, this position offers an exciting opportunity to contribute to impactful campaigns, strengthen our digital presence, and help shape the future of communication within a global organization.

Your role

As Digital & Communications Specialist, you will be responsible for managing and optimizing digital communication activities related to product launches, campaigns, website content, social media, and digital engagement. You will work closely with communication specialists, category managers, sales teams, and external partners to ensure consistent and effective customer experience across all digital channels. You will work for 50% for the Carpet BU and 50% for the Commercial BU.

Key responsibilities

Product Launches & Campaigns

• Manage and coordinate the digital execution of product launches and marketing campaigns.
• Develop and optimize website content, including SEO-focused landing pages.
• Create and maintain HubSpot email templates aligned with brand and campaign guidelines.
• Collaborate with communication specialists to ensure consistent messaging and timing across all channels.

Social Media Management

• Build and manage social media support packages for campaigns and product launches.
• Coordinate content planning, scheduling, publishing, and performance monitoring.
• Maintain and execute a monthly social media content calendar.
• Analyze channel performance and provide recommendations based on insights and data.

AI & Visual Content Creation

• Support the creation of AI-generated images and moving visuals for campaigns and product launches.
• Assist with basic video editing and content production when required.
• Explore and apply new digital communication and AI trends to enhance engagement and effectiveness.

What you bring

Qualifications

• Bachelor's or master’s degree in digital communications, Business Communication, Marketing, Business Management, or a related field.
• Preferably 1 to 2 years of experience in digital communications.
• Experience working in an international or matrix organization is considered a plus.

Technical Skills

• Familiarity with CMS platforms, HubSpot, Canva, AI image and video generation tools, and video editing software such as CapCut.
• Strong understanding of digital marketing and social media platforms.
• Excellent project management and organizational skills.

Personal Profile

You are:

• Passionate about digital communication and content creation.
• Creative, proactive, and eager to take ownership.
• Comfortable working in a fast-paced international environment.
• A confident communicator with strong presentation skills.
• Flexible and capable of managing multiple priorities and deadlines.
• Interested in design, architecture, and trends in visual communication.

About Tarkett

Tarkett is an international market leader in innovative and sustainable flooring solutions. The Waalwijk site is the epicenter for sustainable and innovative carpet flooring, with a strong position in offices, educational and public sector institutions, healthcare, hotels, cruise ships and residential applications. In Waalwijk, over 300 employees work in Production, Sales, Marketing, HR, Finance, Purchasing and Supply Chain.

What do we offer

At Tarkett, we invest in your development. You’ll be joining a professional, international and committed team where there’s plenty of scope for initiative and improvement.

• A competitive salary and excellent employee benefits.
• A good pension scheme and travel allowance for journeys of 10 kilometers or more.
• A dynamic, international working environment.
• Tarkett Cares, our volunteering programma where you can contribute two working days a year to local charities.
• Opportunities for training and access to GoodHabitz.
• Discounted gym membership via Bedrijfsfitness Nederland.
• A wellbeing programma.
• An active staff association with a variety of activities.
• A group discount on your health insurance.
• 24 days’ annual leave and 13 ATV days (on a full-time basis).
• Fresh fruit in the office four times a week.
• A challenging international role with plenty of scope for initiative.
• The opportunity to have a direct influence on strategy, innovation and growth.
• Collaboration with colleagues and stakeholders across the entire EMEA region.
• An inspiring working environment where development, entrepreneurship and collaboration are key.