Segment Marketing Manager - Data Centres

Ecolab is seeking a Segment Marketing Manager to support growth in the Europe High-Tech business, with a dedicated focus on Data Centers. Reporting to the Europe High-Tech Marketing Director, this role will serve as the Data Center segment expert across Europe, translating customer needs, market trends, technical requirements, and competitive intelligence into portfolio strategy, value propositions, go-to-market plans, sales enablement, and commercial programs that strengthen Ecolab’s differentiation and accelerate profitable growth.

What You Will Do:

• Lead the Data Center segment marketing strategy for High-Tech Europe, supporting profitable growth, customer retention, pipeline creation, and stronger win rates in priority accounts.
• Own Data Center segment positioning, messaging, and value proposition development across water treatment, chemistry, equipment, digital tools, monitoring, service, and cooling-related solutions.
• Translate customer needs, voice-of-customer input, technical requirements, regulatory trends, sustainability drivers, and competitive intelligence into actionable segment priorities and commercialization plans.
• Develop and execute annual and long-range Data Center segment plans covering market development, customer prioritization, demand generation, sales activation, portfolio needs, and go-to-market execution.
• Partner closely with Sales, Corporate Accounts, RD&E, Technical, Digital, Supply Chain, Finance, and regional teams in Europe to align customer needs with innovation priorities and commercial execution.
• Equip Sales, Technical, and account teams with clear messaging, competitive battlecards, customer insights, training, qualification questions, proposal support, and value-selling tools.
• Support commercialization of new Data Center offerings by defining launch readiness, field enablement materials, customer-facing content, adoption plans, and success metrics.
• Monitor competitor activity across water treatment, reuse, cooling, equipment, digital, service, and integrated solutions providers, including Kurita and Veolia, and convert insights into practical sales and portfolio actions.
• Contribute to pricing, portfolio, bundling, and program decisions by using market research, customer insight, competitive analysis, and commercial data to inform recommendations.
• Lead cross-functional initiatives across regional and global Sales, RD&E, Technical, and marketing teams, using influence, disciplined project management, and clear communication to deliver segment priorities without direct reports.
• Strengthen Ecolab’s differentiation by connecting customer outcomes to uptime, cooling reliability, water stewardship, energy efficiency, compliance, total cost of ownership, and sustainability performance.
• Collaborate with global High-Tech, RD&E, Technical, and marketing teams to ensure European Data Center customer requirements are represented in global roadmaps, launch plans, and value propositions.

Minimum Qualifications:

• Experience developing and executing marketing strategy in a business-to-business environment, ideally in Data Centers, High-Tech, industrial water, cooling, equipment, digital, or technical service markets.
• Strong understanding of segment marketing, portfolio strategy, product lifecycle management, value proposition development, and go-to-market planning.
• Experience supporting commercialization of products, services, digital tools, equipment-based solutions, or integrated technical offerings.
• Ability to translate complex technical topics into clear customer value propositions, sales messaging, and commercially relevant recommendations.
• Strong commercial acumen, with the ability to connect market insight, customer needs, competitive dynamics, and business performance to growth actions.
• Experience working with Sales, RD&E, Technical, and global teams in a matrix organization to influence priorities and deliver results.
• Demonstrated leadership, strategic thinking, project management, and problem-solving skills, with the ability to manage multiple priorities in a fast-moving market.
• Effective oral and written communication skills, strong organizational skills, sound judgment, and attention to detail in a fast-paced environment.
• Ability to work independently, lead through influence, and collaborate effectively across functions, geographies, and regional and global teams.

About Ecolab:

Ecolab creates a talent-first environment and supports customers with science-based solutions, data-driven insights, and service focused on food safety, clean and safe environments, and optimized water and energy use. The company serves customers across food, healthcare, life sciences, hospitality, and industrial markets, with an emphasis on operational efficiency and sustainability.