Internship, Digital Marketing, Benelux team (Dutch speaking)

Job description

Tony’s Chocolonely is committed to ending exploitation in cocoa. We are an impact company that makes chocolate, not a chocolate company that makes impact. With incredibly tasty chocolate, we lead by example, demonstrating that ethical practices and success can go hand in hand. Through Tony's Open Chain (TOC), mission allies like Albert Heijn, Ben & Jerry's, Jokolade, and Aldi have embraced a fairer, more transparent supply chain for their chocolate.

Now we are on the hunt for our new Digital Marketing Intern to join our B&B team in Amsterdam! This internship offers a unique opportunity to gain hands-on sales experience within the e-commerce channel in a growing company, all while making a significant positive impact in the world of cocoa.

Here’s what you’ll learn:

Digital Marketing

• How to prepare visual assets for paid social campaigns and coordinate with external media agencies.
• The basics of Paid Search: analysing keywords, relevance and traffic to support smarter advertising decisions.
• How to draft and review ad copy and creative materials to optimize campaign performance across channels.

Customer Relationship Management (CRM)

• How to prepare and schedule email newsletters, including selecting segments and coordinating content.
• How customer lifecycle stages work and how retention strategies (loyalty, incentives, postpurchase flows) are built.
• How to help create product brochures for key seasonal or campaign moments.

Webshop Management

• How to update webshop content and navigate Shopify CMS.
• Planning and supporting the execution of seasonal campaigns like Sinterklaas, Christmas and Easter.
• Collecting and interpreting basic webshop data to understand performance insights.

Marketplace Management (Bol.com)

• How to activate products, check listings and ensure data accuracy.
• How to optimise titles, descriptions, packshots and variations to drive visibility and conversion.
• A basic understanding of ecommerce pricing (fees, fulfilment, margins).

Here’s what you’ll do:

• Support the preparation of digital campaign visuals and coordinate delivery with our media agency.
• Help draft ad copy and review creative materials for paid social and paid search.
• Assist with creating and sending email newsletters to our Serious Friends (loyal customers).
• Prepare a seasonal Easter brochure to support resellers with clear, complete product information.
• Make sure seasonal products are correctly listed on Bol — including packshots, copy, pricing and content.
• Support the research of loyalty opportunities for our B2R customers.
• Help update homepage and collection tiles based on seasonal or new product campaigns.

Job requirements

• You’re studying for a relevant HBO/university degree in Digital Marketing, Ecommerce, Communication or a related field.
• You speak and write Dutch fluently (a must for Benelux-focused content).
• You’re curious, hands-on, eager to learn and not afraid to test, try, fail and learn.
• Believe wholeheartedly in Tony’s mission. You live our core values: outspoken, In it together, Makes your smile, Entrepreneurial and Raise the bar.
• Starting on September 1st, you'll be part of our Tony's team for 6 months.
• We are all about being more in person than apart; this means we offer flexibility but see each other in our Amsterdam office on average 3-4 days a week. More is fine!
• You’ll be living in the Netherlands and enrolled at a Dutch educational institution during the entire internship.

Here's what you can expect from us:

• You'll be part of an enthusiastic team of driven colleagues who share your love for Tony's and our commitment. We're a fast-growing international company, and we believe in doing things differently.
• As an intern, you'll have the opportunity to directly contribute to the success of Tony's Chocolonely. You'll be challenged to raise the bar and make a real impact in the world.
• Our office in Amsterdam Houthavens is a pretty sweet workplace - you'll enjoy a free fresh and tasty lunch, and plenty of snacks. We know how to work hard, but we also know how to have fun. And of course, you get to take home as much chocolate as you can carry.