Key Account Executive - Benelux Wholesale

Empowering Those Who Strive for More at Under Armour

Values & Innovation

At Under Armour, we are committed to empowering those who strive for more. Our values—Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes, and Stand for Equality—define and unite us. These beliefs connect everyone at Under Armour and fuel everything we do. Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further—no matter your role. That means developing, delivering, and selling state-of-the-art products and digital tools that make top performers even better.

Purpose of Role

We are looking for a person that fits in our motivated and dynamic sales team in our Amsterdam HQ. You will work hand to hand with our Sales Manager to build the growth of the brand into Train, Sportswear, Global Football and Running environment. We are looking for a person with meaningful sales experience, preferably in the sports/lifestyle industry. This role requires a strong sales mindset, an entrepreneurial attitude and a great team spirit. You are ready to play a key role in making Under Armour one of the top sport brands in Benelux.

You will be focusing on our Benelux wholesale partners; Key Accounts, Buying Groups, Specialty and Field accounts. This will include ownership in account management, review and action on Sell Out performance, drive new business and drive the expansion of our focus category (Train, Sportswear, Global Football and Running) in line with the UA EMEA strategy. Proactively assesses, clarifies, and validates account needs on an ongoing basis. Also, you will be working cross-functionally with our channel marketing team, our account service team, business operations team, planning and finance team.

Your Impact

• Understand Under Armour overall - business unit and category objectives and strategies
• Manage and develop Under Armour revenue with the account’s portfolio
• Build relationships and deliver first class service level towards the accounts
• Identify and convert business opportunities
• Prepare and conduct sales presentations
• Develop 3 years plan and negotiate yearly budgets with the accounts
• Work hand to hand with marketing to deliver strong campaigns
• Analyze sell out data to improve mutual business results throughout the season
• Analyze the market within the Benelux region looking to key aspects and mapping the Running and Sportswear market
• Excellent order management resulting in 100% delivery of the targets
• Understand and apply the Under Armour segmentation and differentiation policy
• Support the Sales Manager in different projects
• Establish and maintain a strong internal communication and relationship with the line Managers and X-functions (account service, finance, planning, merchandising, marketing)
• Follow company policies and procedures
• Perform other duties as assigned
• Practice honesty and integrity in customer and vendor relations
• Execute the go-to-market (GTM) process and preparation of seasonal touchpoints with the accounts (Sell Ins and Account meetings in UA showroom) to ensure the premium brand execution and management of these meetings.
• Develop a Global Football and Running category Strategy in the Benelux region
• Ensure excellent instore implementation of assortments
• Visit accounts and retail stores on an ongoing basis to ensure premium in-store product story presentations, drive sell out and maintain account relationships.

Qualifications

• Master's or Bachelor's degree with at least 3 to 5 years of relevant experience
• Highly self-motivated and well organized
• Superior communication and persuasion skills
• Strong analytical skills
• High affinity towards new digital sales tools
• Fluent in Dutch
• Very good communication skills in English
• Team Player. Loves being part of a team, both leading and serving; demonstrated deep commitment to colleagues; highly effective in a matrix environment
• Humble & Hungry. Confidence without arrogance; driven to continually “up their game" regardless of prior successes
• Unparalleled Integrity. In good times and bad, lives the UA Way; takes ownership for mistakes; delivers tough messages directly; doesn’t “back-channel”
• Action Oriented. "Can do" and "does do" attitude; authentically engaged with people and situations
• Accountable. Commits to stretch goals and delivers; holds self and team to highest performance standards
• “Gets” Under Armour. Passionately embraces the challenge and effort to keep UA unique; committed to go the extra mile to build/protect the brand

Workplace Location & Schedule

This individual must reside within commuting distance from our Amsterdam office. Starting in October, teammates are required to work on-site for 3 days per week. This will increase to 4 days per week beginning January 2026. Travel: Accounts visits / Sales summit in NL or Europe (2x/year). Driving License required.

Benefits & Perks

• Paid “UA Give Back” Volunteer Days: Work alongside your team to support initiatives in your local community.
• Under Armour Merchandise Discounts
• Health & fitness benefits, discounts and resources—programs to promote physical activity and overall well-being.
• 38 hour working week
• Hybrid work
• 28 days holiday
• Teammate Resource groups e.g. Green Machine, Sustainability, LGBTQIA+, Women in Leading and Living, Balance for mental health and wellbeing etc.
• Human Performance Institute (Gym) on site
• Local Language course when moving from abroad

Our Commitment to Equal Opportunity

At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion or belief, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, family or paternal status and any other characteristic protected by applicable law. Under Armour seeks to recruit, develop and retain the most talented people representing a wide variety of backgrounds and perspectives. If a reasonable accommodation is needed to participate in the job application or interview process, please contact our Human Resources team via candidateaccommodations@underarmour.com.