Sales manager new business (VIV Select India)

Play a Leading Role in the Business Growth of the New VIV Trade Show Edition in India

You will play a leading role in the business growth of the new VIV trade show edition in India.

What you will do

As sales manager new business for VIV Select India you are the sales lead for VIV Select India. It is your mission to identify and develop new business opportunities in the Indian livestock and protein market. Working from our Utrecht office in a dynamic, international environment, you will play a strategic and leading role in launching and growing the new VIV trade show edition in India on the long term.

This role suits you well, because you get energy from creating something from scratch. You actively map and analyze the market, identify potential partners and exhibitors, and you are confident in opening doors and building relationships with key players in India.

From the very first contact to deal closure: you own this and this is what you like to do. You are a self-starter with a nose for potential business and the commercial skills to bring it to life.

About VIV

VIV is the flagship event of VNU Europe Exhibitions, the international branch of Royal Jaarbeurs. It serves the global livestock farming and protein production industry and is a recognized leader in international agrifood trade shows.

Our portfolio includes VIV Europe, VIV Asia, VIV MEA, VIV Africa, and the national editions like VIV Select China, VIV Select Türkiye and the recently launched VIV Select India.

You’ll be at the forefront of developing this new market with the full support of an experienced international team. You are working on the launch of our newest Feed to Food trade show in New Delhi in April 2026.

The VNU team in Utrecht consists of 15 colleagues, and is an international, multicultural, and dynamic team, where the business language is English.

Working at Royal Jaarbeurs

For over 105 years, from the heart of Utrecht in the center of The Netherlands, Jaarbeurs connects people, markets, and ideas—both physically and digitally. With over 335 colleagues, we are working toward our ambition to be the most innovative and sustainable organizer and facilitator in Europe by 2030.

Job Requirements

What you bring

• A medior to high professional education level
• At least 3 years of commercial experience, with a strong background in business development and lead generation
• Proven ability to independently spot and pursue new commercial opportunities
• A proactive mindset and you thrive in customer focus, persuasiveness, result-driven thinking and you have a strong commercial drive
• Excellent communication skills in English, both written and spoken
• Willingness to travel occasionally
• You live in the Netherlands and are available to come to the Utrecht office 4-5 days a week
• Experience in exhibition sales or knowledge of international agribusiness or nutrition is a plus

What you may expect from us

At Jaarbeurs you will have the space to do your work with joy and fulfillment and to continue growing as a professional. Our culture is open and informal and collaboration and innovation are key. It is our ambition to become Europe’s most sustainable event organiser by 2030. So we invite you to join us in making real impact.

What we offer

• A monthly salary between €3.940 up to €5.060 (Styr level 8) based on 40 hours per week, depending on your experience
• 8% holiday allowance and a pension contribution
• 27 vacation days per year based on a 40-hour workweek, with the option to purchase additional days
• A collective company success bonus (max. 5%) when annual targets are met
• Participation in the commission scheme (1 month’s salary at OTE, max. 2.5 months’ salary)
• A sustainable mobility plan: reimbursement of public transport up to 50 km (one way), bicycle allowance, and option to lease a bike
• A laptop and a smartphone of your choice (up to €850)
• A 15% discount on supplemental health and/or dental insurance through our collective health insurance with CZ
• A prime workplace right next to Utrecht Central Station

Fun extra’s

• Free access to all our own exciting events and trade shows
• Two half-days per year to volunteer to our Jaarbeurs Charity Program
• Option to exchange four official public holidays for alternative days that match your personal beliefs or cultural background
• There's always something fun happening at Jaarbeurs. From monthly drinks in our in-house pub, to parties, team outings, and various sports and cultural activities
• A wide range of (live) trainings and workshops to help you grow a little more every day

You want this? Great :)

Are you interested? We would like to hear why you want to work for VIV and why you are suitable for this position. Of course we would also like to receive your resume (in English). For more information you can contact Mrs Nikki de Coole (Recruiter) via email at nikki.de.coole@jaarbeurs.nl

Please note that for this position it is required that you already work and live in the Netherlands. We will not provide a sponsorship.

Acquisition in response to this vacancy is not appreciated

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