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Head of AdFormats & Propositions (m/f/d)

Posted 28 Jul 2025
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Work experience
10 to 20 years
Full-time / part-time
Full-time
Job function
Degree level
Required language
English (Fluent)
Deadline
30 September 2025

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Join RTL AdAlliance and Shape the Future of Advertising

Your tasks

  • As a Head of Adformats and Propositions you are heading one of our key product lines. At the current stage we define three product lines: Data & Audiences, Adformats & Propositions and Advanced TV.
  • Within Adformats and Propositions you are leading the development of commercial products that deliver on simplification and unification of our portfolio. One of our signature products in this branch are the Media Collections.
  • Define the product strategy for your product line as well as the life cycle.
  • Develop new commercial products following the defined strategy.
  • Manage internal and external stakeholders.
  • Optimize the revenues that your products generate.
  • Evangelise, educate and consult on your product range.
  • Management : 1 Product Manager

Your profile

  • University degree or equivalent.
  • 10+ years in management of Media Products, or ad tech environments.
  • English is a must. French and/or German would be a huge advantage.
  • Communication: A big part of your role is about identifying opportunities, gathering requirements, validating your ideas and managing expectations.
  • You operate on the fine line between product and commercial, with a good understanding of the needs and dynamics on the buyside, and proper knowledge of advertising technology, Ad server/SSP's, etc.
  • Product management: you have a proper understanding of product management methodologies and tools.
  • You are organised and work in a planned way
  • Creativity: When developing products that solve problems of our clients, you will often face operational complexities. How can you avoid them becoming blockers, while keeping your goal in view.
  • Working in product management means collaborating with different stakeholders from all kinds of departments across different countries. Also, the product team works in a decentralized and hybrid setup. Beside the skills mentioned above, it requires good self-organization, motivation and adaptability.

Your team

At RTL AdAlliance we develop our own commercial product range for our video and broadcast products. Our product team develops products that are meant to bring effective and innovative solutions to our advertisers and help increase the impact and efficiency of their advertising. With our forward-looking product range we differentiate RTL AdAlliance as the leading international Total Video sales house.

About us

At RTL AdAlliance, we create simplicity for advertisers and value for publishers. Our fundamental goal is to unite premium content publishers to facilitate connections between international and local brands and European audiences. With offices in 10 European countries and in the US, we exclusively represent only the best video publishers such as RTL, M6, ITV or Activision Blizzard.

As part of RTL Group, we offer our clients the latest exclusive insights, advertising technology and services they need to master the total video space and make the very best of the transition into digital and addressable TV.

Do you find inspiration in the international and entrepreneurial spirit of our company? Do you want to actively navigate the advertising industry changes and be a driving force for innovation?

Then we invite you to join us as we shape Europe's leading advertising sales house.

Job Segment: Advertising Sales, Product Manager, TV, Advertising, Sales, Operations, Creative, Marketing

RTL meer dan tv alleen
Bij RTL werken we elke dag keihard om het beste entertainment te maken en het gesprek van de dag te zijn. Als je thuis bent, onderweg naar je werk of in de kroeg met vrienden, ons doel is om je te voorzien van verhalen die jouw nieuwsgierigheid prikkelen, voeden en vervullen. Dat doen we het liefst…


RTL meer dan tv alleen

Bij RTL werken we elke dag keihard om het beste entertainment te maken en het gesprek van de dag te zijn. Als je thuis bent, onderweg naar je werk of in de kroeg met vrienden, ons doel is om je te voorzien van verhalen die jouw nieuwsgierigheid prikkelen, voeden en vervullen. Dat doen we het liefst met jong, aanstormend talent. We hebben verschillende stage- en afstudeerplekken en bieden een uitdagend traineeship waarbij je zelf aan zet bent.

Media
Hilversum
900 employees