Insights Strategist

Join Our Team in Amsterdam

Our Amsterdam office (code d’azur) is located at the Oosterdokseiland. An inspiring workspace hub with modern architecture, waterfront views. A creative, forward-thinking vibe, for work and play.

Job Description

We’re looking for an Insights Strategist to join our Strategy team in Amsterdam. You’ll play a key role in uncovering insights that drive creative and strategic decisions for leading global brands. Your mission is to help us deeply understand people, their behaviors, motivations, cultural context, and how they interact with brands, through both cultural exploration and data-driven analysis.

You’ll work at the intersection of strategy, research, and data. You will translate behavioral patterns, social signals, and large datasets into strategic direction. You’ll collaborate closely with strategists, creatives, and clients, taking research from brief to insight to impact.

What You’ll Do

• Lead and support qualitative and quantitative research projects: from desk research to social listening, surveys, and trend analysis.
• Translate data and cultural signals into clear insights and strategic implications.
• Develop consumer profiles, journeys, and segmentation models informed by both human insight and data analysis.
• Create and run surveys and data experiments, and interpret findings using digital tools and light scripting when needed.
• Use platforms like Brandwatch, Tableau, and Google Analytics, and basic Python (e.g., pandas, data wrangling) to uncover audience and category insights.
• Collaborate with creatives and strategists to embed insights into concepts, campaigns, and platforms.
• Share POVs on trends, culture, and audience behaviors, and how they impact the way brands should act.
• Help advance the team’s research stack by testing new tools and data methodologies, including AI-augmented approaches.

What We Need

• 3–5 years of experience in consumer research, strategy, or data-led insights on agency or client-side.
• A hybrid thinker: equally comfortable exploring cultural meaning and digging into data.
• Solid working knowledge of Excel, Tableau, Google Analytics, and social listening platforms.
• Basic Python proficiency. Especially for data cleaning, trend mapping, or analysis.
• Experience designing and analyzing surveys with platforms like Typeform, Qualtrics, or Google Forms.
• Confident communicator and storyteller: able to translate data into compelling narratives.
• Culturally curious and tuned into emerging behaviors, platforms, and communities.
• Bonus: Experience with AI tools, NLP, or working alongside data scientists is a plus.

What We Offer

• A permanent role in a strategy team that blends research, creativity, and innovation.
• The opportunity to work with global brands and culturally relevant work.
• A supportive and collaborative environment where experimentation is encouraged.
• Access to cutting-edge tools and space to grow your skill set in both data and culture.
• A strategic role with real impact—on brand work, creative output, and client success.

About Us

We’ve been exploring technology's potential to deliver breakthrough innovations since 1998. We believe that deep technical know-how combined with cutting-edge creativity drives change to future-proof businesses. Change relies on radical synergy. Technology and creativity should work in perfect unison. Tech enables creativity. Creativity unlocks the potential of tech.

Our track record of disruptive ventures and innovative ideas shows that we have transformative thinking deeply ingrained in our DNA. We punch above our weight when it comes to consulting, creating and maintaining digital ecosystems for global clients like VodafoneZiggo, Polestar, citizenM, and Philips. With a team of 450+ specialists across brand, experience, technology, and data & AI, we have the power to drive fundamental transformation at scale.

Diversity, Equity, Inclusion

Our people are a true cross-section of society. That’s how we ensure that the services, campaigns, and products we create uphold the same quality regardless of who interacts with them. We welcome everybody and respect individual identities. We are convinced that diversity stimulates creativity and ensures innovations.