We are seeking a dynamic and motivated individual to join our team as a Brand Marketing Intern within the BUConsumer department. This internship opportunity is designed to provide hands-on experience and comprehensive insights into the world of brand marketing. The ideal candidate will be passionate about brand management, possess creative flair, and demonstrate a keen interest in understanding consumer behavior and market trends.
As a part of our team, the intern will be involved in various brand marketing initiatives, contributing to key projects and campaigns that are crucial to our growth and success.
What you'll do
- Assisting in the coordination and execution of brand campaigns and product launches, including app launches, branding campaigns, brand partnerships, and influencer campaigns.
- Conducting in-depth market research and analysis to identify market trends, competitive positioning, and areas for potential brand growth.
- Supporting the analysis of marketing metrics and data to evaluate the effectiveness of marketing campaigns and initiatives.
- Managing and monitoring the brand's online presence across various channels, ensuring consistent messaging and brand image.
- Contributing to the development of channel-specific campaigns for the brand and its products.
- Preparing presentations for monthly brand meetings and brand campaigns.
What you'll need
- Currently enrolled as a student, preferably in the fields of Marketing, Business, or Communications.
- Available to work for a period of 6 months based on a 40-hour per week contract, starting from January or February.
- Proficient in Microsoft Office Suite (Excel, Word, PowerPoint, Outlook).
- Possesses basic project management and analytical skills.
- Familiar with key brand marketing channels, including IG, TikTok, and influencer marketing.
- Previous experience in an internship or part time job (preferably in an office environment).
- Comfortable working in an English-speaking, international environment.
- Enthusiastic about learning in a fast-paced, multi-project environment.
- Proactive, collaborative and comfortable with stakeholder interaction.
- Strong attention to detail plus time management skills.
What you'll get
- 1100 Euros/month (gross salary based on full-time work)
- 6 months internship contract with possibility to extend.
- Joining TomTom Amsterdam's intern community, where you'll get to meet fellow interns and attend fun events, workshops, learning opportunities, and more.
- Being part of a collaborative and inclusive global culture — you'll be encouraged to grow, and develop bold and innovative solutions, all while connecting with TomTom'ers from around the world.
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