This role will drive the regional growth agenda, ensuring Philips leads the market in innovation, digital engagement, category relevance and growth across Mother and Childcare and Women’s Health in Western Europe.
By connecting consumer insights, business strategy, and executional excellence, you will shape the future of Mother and Childcare and Women’s Health in Western Europe—delivering profitable growth and enduring brand strength.
Your role
Business Leadership & Strategy
- Lead the Western Europe strategic plan, delivering on 2026–2028 commitments for growth, profitability, and market share.
- Translate global roadmaps into locally relevant, high-impact go-to-market strategies.
- Drive cross-functional alignment with Sales, Finance, Supply Chain, and Marketing Communications to ensure integrated business delivery.
Consumer & Commercial Excellence
- Lead omnichannel marketing and shopper activation to strengthen brand preference and conversion across e-commerce and retail.
- Ensure NPI launch excellence, delivering strong sell-in and sell-out performance for new propositions.
- Optimize A&P investments for ROI, leveraging data, analytics, and AI-powered engagement to reach consumers more effectively.
- Partner with key regional customers to build joint business plans and accelerate category growth.
Portfolio & Innovation Management
- Manage portfolio health through strategic pricing, mix management, and SKU optimization to safeguard profitability and competitiveness.
- Collaborate with Global Business Units and R&D to shape innovation priorities that reflect regional consumer insights and category trends.
Financial & Operational Performance
- Own delivery of sales, gross margin, bottom-line, and advertising efficiency targets for the Mother and Childcare business in Western Europe.
- Improve price realization, productivity, and resource allocation to maximize margin expansion.
- Ensure forecast accuracy and S&OP discipline, enabling agile decision-making and performance tracking.
Leadership & Capability Building
- Lead and inspire a cross-functional regional team across Marketing, Commercial, Finance, and Demand Planning.
- Foster a culture of innovation, collaboration, and accountability, aligned with Philips’ leadership competencies.
- Build future-ready marketing capabilities and succession strength through coaching and talent development.
You're the right fit if:
- Education: Master’s or Bachelor’s degree in Marketing, Business, or related field.
- Minimum 10 years of experience in consumer marketing, category or business leadership (FMCG, Beauty, or Consumer Health).
- Strong experience managing a team with direct and indirect reports in a matrixed, cross-functional organization.
- Proven record in regional P&L management, innovation launches, and commercial excellence.
- Expertise in digital and omnichannel marketing, consumer insights, and portfolio strategy.
- Strategic thinker with a data-driven, consumer-centric mindset and excellent stakeholder management skills.
- Sales experience is a plus.
About Philips
Philips is a health technology company.