Commercial Lead, Agentic Commerce

This is Adyen

Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition.

For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.

Commercial Lead, Agentic Commerce

Agentic Commerce is the most significant shift in digital payments since mobile. We are moving from a world where humans click "buy" to a world where AI agents negotiate, book, and transact on our behalf.

We are looking for a strategic commercial operator to help define and execute Adyen’s Go-to-Market strategy for this emerging channel. You will not just be selling a product, you will be building the playbook for how the world’s largest enterprises accept payments from AI agents.

This is a rare opportunity to sit at the intersection of Commercial GTM Strategy, Account Management, and Product. You will work closely with Adyen’s leadership to take our "Universal Translator" strategy to the market.

What you’ll do

• Define the Playbook: You will take our Agentic Commerce offering from "Pilot" to "Scale." This means identifying the right first-mover merchants, structuring the commercial approach, and creating the feedback loop between the market and our Product team.
• Consult, Don’t Just Sell: You will act as a trusted advisor to C-level stakeholders at our largest merchants, helping them navigate the hype, understand the infrastructure risks (fraud, identity), and architect their data feeds for the agentic economy.
• Orchestrate the Ecosystem: You will be the commercial bridge between our merchants and the major AI platforms (OpenAI, Google, etc.), ensuring Adyen remains the neutral connector in a fragmented ecosystem.
• Enable the Organization: You will turn your learnings into a GTM engine, collaborating with marketing to train our wider Sales and Account Management teams to speak fluently about tokens, LLMs, and agentic protocols.
• Protect the Merchant: You will champion our "Merchant-First" principles, ensuring that as protocols evolve, they prioritize merchant control, data privacy, and liability protection.
• The Regulatory Architect: You will navigate the unique complexity of the European landscape. You will become the subject matter expert on how Agentic Commerce intersects with PSD2, SCA, and GDPR, turning regulatory compliance into a competitive moat for our merchants.
• Cross-Border Complexity: You will help global merchants solve the "fragmentation" problem, ensuring their agentic flows work seamlessly across borders, currencies, and local payment methods.

Who you are

• Experience: 6-8 years of experience in commercial-facing or GTM strategy roles. Previous experience in payments or financial technology is a plus
• A Strategic Builder: You are comfortable working with ambiguity. You don't need a finished brochure to have a commercial conversation; you can co-create a solution with a client.
• Commercially Sharp: You have a track record of navigating complex enterprise organizations and driving strategic initiatives that result in real volume, not just press releases.
• Technically Fluent: You can explain the difference between a Network Token and a Virtual Card to a CFO, and debate API schemas with a Product Manager. You understand the nuances of the payments stack.
• Curious about AI infrastructure. You are not an ML engineer, but you follow how agentic systems are evolving - agentic frameworks, how AI agents make decisions and initiate transactions. Familiarity with emerging agent protocols and how model providers are approaching commerce is a plus.
• Anti-Hype: You cut through the noise. You focus on solving real operational problems (inventory visibility, authentication, liability) rather than selling science fiction.
• Collaborative: You thrive in a flat structure. You will be working closely across Commercial, Product, Legal, and Partnerships teams to clear hurdles, resolve challenges in real-time.

Why now?

Agentic commerce is in its infrastructure phase. The protocols, standards, and commercial models are being written and tested right now. In this role, you won't be executing an established playbook, you will be authoring it. Adyen processes payments for many of the world's largest, most sophisticated enterprises, which means the decisions we make here will shape how AI-initiated transactions work at scale, not just in theory.

This role is based out of our Amsterdam office. We are an office-first company and value in-person collaboration; we do not offer remote-only roles.