Community management specialist
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About BYD
Our Purpose is to build a zero-emission future that reconnects humanity with nature. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team.
Netherlands - Community management specialist
- Hoofddorp
- Netherlands
- Type of Employment: Full-time
Key Responsibilities
Community Growth & Engagement
- Develop and execute community growth strategies tailored to the market
- Drive user engagement through campaigns, discussions, and interactive content
- Identify and nurture key users (KOLs, active contributors, brand advocates)
Content Planning & Management
- Plan and publish high-quality, localized content (posts, topics, campaigns)
- Moderate user-generated content to ensure quality and compliance
- Identify trending topics and align content with user interests
Campaign & Event Execution
- Plan and execute online and offline campaigns (e.g., test drive events, meetups)
- Collaborate with marketing and after-sales teams to launch engagement initiatives
- Support offline activities such as vehicle showcases and community events
Data & Insights
- Monitor community performance metrics (engagement, retention, growth)
- Analyze user behavior and optimize content and operations strategies
- Provide regular reports and actionable insights
Key Responsibilities
- Bachelor’s degree or above
- 2+ years experience in community operations, social media, or content marketing
- Strong understanding of NL, BE, Lux digital platforms and user behavior (e.g., Instagram, TikTok, Facebook)
- Passion for automotive industry (EV knowledge is a plus)
- Excellent English and Dutch communication and copywriting skills
- Strong sense of ownership and execution
- Strong understanding of the NL, BE, Lux market, including local user behavior, culture, and digital trends
- Proven experience in localized community operations and user engagement strategies
- Native-level or fluent NL, BE, Lux proficiency, with excellent copywriting and communication skills
As BYD’s first overseas subsidiary, BYD Europe B.V., now located in Schiedam, the Netherlands, was founded in 1998.
BYD Europe mainly focuses on New Energy products, including Electric Vehicles (principally buses), Rechargeable batteries, Solar Panel, Energy Storage and Rail Transit.
Besides that, BYD has two factories in Europe, one located in Komarom, Hungary, and the other located in Beauvais, France. Electric…
As BYD’s first overseas subsidiary, BYD Europe B.V., now located in Schiedam, the Netherlands, was founded in 1998.
BYD Europe mainly focuses on New Energy products, including Electric Vehicles (principally buses), Rechargeable batteries, Solar Panel, Energy Storage and Rail Transit.
Besides that, BYD has two factories in Europe, one located in Komarom, Hungary, and the other located in Beauvais, France. Electric buses manufactured by those two factories will be exported to customers across continental Europe. It is also in partnership with Alexander Dennis in the UK which assembles jointly developed buses for the UK market.
Up to now, the footprint of BYD electric vehicles covers over 70 major European cities, which will undoubtedly grow in the future.