Project Manager Loyalty (Interim)

Hunkemöller is evolving its loyalty program from a traditional points-based program to a more emotionally engaging experience.

About the role

As Interim Project Manager Loyalty, you will lead the end-to-end delivery of the revamped loyalty program. The loyalty concept with benefits and tiers is defined. Your mission is to ensure successful execution across four core workstreams: Tech development, Web & App, Communication/Marketing & Activation. You will manage activities, planning, dependencies, stakeholders, scope and delivery to ensure a smooth go-live across all European markets.

Key Responsibilities

Project Management & Governance

• Lead the end-to-end implementation across the four workstreams
• Own project planning, milestones, priorities, risks, and dependencies
• Define and guard scope, deliverables, and acceptance criteria
• Assign tasks, monitor progress, and ensure deadlines are met
• Report progress and decisions to stakeholders and SteerCo
• Support and manage go-live activities

Cross functional collaboration

Workstream Tech development

• Align with Business Transformation, New Black (EVA) and BI about member migration (cards, tiers, historical data), reallocation of members to new tiers, and integrations with systems like POS, Bloomreach and BQ

Workstream Web & App

• Coordinate & support visibility of the member program, and improved communication via web, app, account and other changes

Workstream Communication

• Coordinate & support with development of digital assets with Design, updates to T&Cs, privacy policies, legal compliance & coordinate (internal) communication with MKT, store engagement plan & training, & VM

Workstream Activation

• Align with CRM to optimize multichannel loyalty journeys via Bloomreach and oversee implementations of promotions & vouchers in these campaigns

Success Metrics

• Timely and accurate delivery of the revamped loyalty program
• Consistent implementation across all touchpoints
• Successful go-live across all countries by June/July
• A solution for operational scalability and maintenance

Requirements

• Experience: 7+ years in project management, preferably in loyalty, retail, or e-commerce
• Skillset: Strong project management, stakeholder management, omnichannel mindset & cross-functional collaboration
• Mindset: Structured, proactive, detail-oriented, able to manage complex environments
• Communication: Excellent in English (written & spoken); Dutch is a plus
• Availability: Interim role, ~4 days per week

What we offer

Hybrid work

Benefit from the flexibility of working from home, ensuring you can maintain productivity from anywhere. We have a 60:40 policy based on your working hours.

Buy & sell days

Every year in April, you will be eligible to buy or sell additional vacation days.

Hunkemoller Academy

Continuous learning opportunities and professional growth are supported through various training programs and workshops.

25 holidays

You will get 25 holidays per annum, based on a fulltime role.

25-55% staff discount

Our products are much loved with our employees. As part of the brand, you will receive a discount of 25% on all Hunkemoller products. On some Mondays we have an additional sale on our newest collections. On top of the 25% discount, you will receive an additional 25 - 35% discount.

Work from abroad

Get the opportunity to work from abroad for up to 2 weeks!