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Recruitment Communications Specialist

Posted 6 Feb 2026
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Work experience
2 to 6 years
Full-time / part-time
Full-time
Job function
Degree level
Required languages
German (Fluent)
English (Fluent)
Dutch (Fluent)

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As part of the Recruitment Team, you’ll help us find the best talent for our warehouses and delivery hubs, creating clear and exciting communications for our candidates. Within an international team, you’ll independently develop and execute communication strategies to improve our recruitment process experience, which involves hundreds of thousands of applicants each year (high-volume recruitment).

While focusing on innovative channels like WhatsApp and AI-powered communications, you’ll also analyze weekly data to support different recruitment strategies like our internal referral program. Your ultimate goal? Showcasing Picnic as the best place to work for!

In a nutshell

Tricks of the trade

  • Develop clear, structured and compelling messaging for channels like email, WhatsApp and SMS.
  • Plan and run international campaigns that help us reach our hiring goals within our Supply Chain.
  • You periodically and independently conduct on-site research to ensure your messages attract the right audience. You also improve our communications based on employee feedback.
  • You continuously evaluate our communication journeys and report on performance of our messages and campaigns. Also, you manage our team’s learning base to ensure these insights are properly recorded.
  • Team up with stakeholders like the people, fulfillment, distribution, or safety teams. You maintain a structured feedback loop to ensure communication is relevant and well-received.

We're looking for

  • Finished a Bachelor or Master’s degree (preferably in Communication, Communication Sciences, Journalism or similar)
  • At least 2 years of relevant professional experience in internal or external communication
  • Speaks and writes fluent Dutch or German, and fluent English. Advanced French is a plus
  • Has experience email communication campaigns, HTML is a pre
  • Is open to visit our different warehouses and hubs, while mainly working from our HQ in Amsterdam
  • Enjoys managing multiple communication projects simultaneously and is structured in planning and execution
  • Understands and connects with diverse audiences, knowing how to craft messages that resonate with different backgrounds
  • Feels enthusiastic about making people feel connected to our mission, their teams, and their own potential
  • Can analyze data and can find their way around different dashboards and reports
  • Thrives helping others learn how to best communicate with local audiences

Picnic perks

🥗Fresh Lunch, coffee, and snacks

Our offices are equipped with fully-fledged coffee bars and a kitchen and chefs. They prepare delicious fresh and warm lunches every day so you can keep your energy up.

🚵🏼Health insurance discount & bike plan

We have a partnership with CZ (a health insurance provider). Picnic employees get a discount on CZ insurance packages between 5% and 15%. Furthermore, through our partnership with Lease a Bike, you can rent-to-own a new (e)bike at a discounted rate

🌍Relocation

If you’re moving from another country to join Picnic we make it as smooth as possible for you. We’ll cover your flight costs for you and your partner and kids, your first month's rent and moving costs (up to €2000), and help you with the 30% tax ruling setup and application.

✍🏼Learning & development

You’ll get ample opportunity to work on yourself at Picnic. We offer personal development through Lepaya courses, Academy trainings, and more. Interested in improving your mental wellbeing? Through OpenUp you get free access to trained psychologists and many courses.

All the rest

At Picnic you get 25 holidays, we cover your travel expenses and offer a pension plan. And your phone and laptop are on us, as well.

Started in 2015 in the Netherlands, Picnic now delivers groceries to millions across three countries, growing fast. The idea? We’re bringing back the milkman. Imagine personal service and fresh products but in a modern, sustainable way. We’re looking for bright minds to shape the future of grocery shopping with us.

FMCG
Amsterdam
Active in 3 countries
20,000 employees
50% men - 50% women
Average age is 28 years