Internship: Digital Campaign

About the role

As an App Campaign Intern in the App & Digital Experience team, you will support the App Commerce Manager in creating a consumer-facing digital app experience. You will focus on setting up in-app campaigns and analyzing campaign performance. You will support messaging, product gathering, voucher performance for in-app campaigns, and tasks related to the product portfolio.

The impact you’ll make:

• Assist in managing the app portfolio, including the app’s content and promotional offerings.
• Support the end-to-end execution of marketing campaigns, from planning to performance analysis, to drive app engagement and user acquisition.
• Collaborate with local markets to coordinate Deals of the Month, ensuring successful implementation and optimization.
• Contribute creative ideas for push notifications to enhance user retention and engagement.

The skills and knowledge you’ll bring:

• Studying towards your Masters (preferred) or Bachelor degree in the following fields: Analytics, Marketing, Business, Digital & Economics.
• Ideally have some relevant internship or working experience.
• You are structured and digital savvy and have a good understanding of omni-channel marketing.
• Have strong communication, organizational and analytical skills.
• Advanced Excel and PowerPoint user. Canva is a plus.

Important:

Please note that in order to be considered for an internship, you need to be registered as a student during the entire internship period. Formal documentation of which may be requested at any time. Students from outside the EU need to fill in an NUFFIC agreement, which needs to be signed by the student and the university. Please note that the contents of regular internship assignments are not suitable for professionals (and/or MBA students) with professional work experience.