Senior Marketing Effectiveness Specialist

Ready to get shit done?

At bunq, we're not just building a banking app; we're reshaping how people around the world experience financial freedom. As our Senior Marketing Effectiveness Specialist, you'll be the strategic mind of our growth engine. You won't just report on metrics; you'll build the frameworks that reveal the true impact of our marketing spend, empowering us to make smarter, data-driven decisions.

Take ownership

As our Senior Marketing Effectiveness Specialist, you will own the narrative of our data, translating complex signals into a clear story of what's working and where to invest next.

• Build and own the unified measurement framework that tracks our full-funnel media effectiveness, creating a single source of truth for growth.
• Drive our Marketing Mix Modeling (MMM) initiative end-to-end, using Python to quantify the incremental impact of every marketing euro spent.
• Run our A/B testing program, planning and interpreting large-scale experiments to generate continuous, actionable insights for our marketing strategy.

This challenge is perfect for you if

• You are a full-funnel measurement expert with deep, hands-on experience in Marketing Mix Modeling (MMM) and advanced data analysis using SQL and Python.
• You're a master of experimental design, with a proven track record of running large-scale A/B and incrementality tests across multiple channels.
• You are a strategic storyteller, skilled at translating complex analytics (like causal inference) into clear, actionable recommendations for senior stakeholders.
• You have a strong working knowledge of the modern marketing data stack and how it all connects (e.g., GA4, Adjust, Redshift).
• You are fluent in English, ensuring clarity and collaboration across our global team.

Your space to perform

We give you the space and the tools you need to succeed 💪🏼

• 🤟 Great, international colleagues who share your mindset
• 👩‍💻 Hybrid setup: after 3 months in-office, work 2 days remote, 3 days in-office weekly.
• 🧳 Digital Nomad program: work remotely 1 week per quarter after 1 year and 3 weeks per quarter after 2 years
• 📚 We support growth with bunq Academy and €1500 annual learning budget
• 🚴 A massive discount with Urban Sports Club for your wellbeing
• 🚌 Travel expenses are covered whether you come walking or by bike, bus or car (though we prefer green choices 🌳)
• 💻 A MacBook so you can Get Shit Done with us
• 🥦 Delicious lunches from our fabulous in-house chefs with vegan and vegetarian options
• 💰 An optional pension plan with monthly contribution from bunq
• 💸 Monthly contribution to your phone and internet bills
• 🍻 Friday drinks and other celebrations - bunq style