Creative Project Manager

Join the Creative Marketing Team at KARL LAGERFELD

ABOUT THE BRAND

At Karl Lagerfeld, we are driven by Karl’s mantra: “Embrace the present and invent the future.” Always contemporary and forward-looking, the House of KARL LAGERFELD shares the creative vision and design aesthetic of its iconic founder, Karl Lagerfeld. We are the only fashion house that carries Karl’s name on its door and we strive to live up to this responsibility in everything we do, every day, with the utmost joy and passion.

Our headquarters in Paris and in Amsterdam are home to a highly diverse and driven team of KARL family members that hail from over 50 countries. Together, we aim to create meaningful stories and product concepts that connect to Karl’s world and iconic attributes. Women’s & Men’s ready-to-wear, bags, small leather goods, swimwear and underwear are managed directly from our Amsterdam headquarters, while other categories, including footwear, fragrances, eyewear and more, are developed with best-in-class licensing partners.

We connect with our consumers on multiple levels, ensuring that our online and offline approach goes hand in hand. We thrive to maximize consumer engagement via more than 200 KL stores worldwide, our premium wholesale partners, and our strong digital footprint, spearheaded by our KARL.COM flagship store, which reaches 96 countries. Our digital channels currently represent more than 30% of our overall full-price business.

We are a dynamic, fast-growing and inclusive company built on professionalism and strong values. At KARL LAGERFELD we’re committed to working toward the highest standards of sustainability and integrity across all areas of our business.

THE TEAM

The Creative Marketing team is responsible for the activation of strategically led creative concepts, editorial content and innovative digital solutions to support marketing and communications for the KARL LAGERFELD brand, globally. As creative guardians, we are responsible for elevating and reflecting core brand values across all touch-points. Digital marketing and e-commerce are an integral part of our daily work; this includes retail, outlet, licensing, wholesale, franchise, CRM, social media, editorial content, brand experiences and PR communications. Working in collaboration with various functions across the business, we’re a team that is collaborative, dynamic, innovative, resourceful, open & respectful.

THE ROLE

The Creative Project Manager is responsible for leading and managing multi-channel projects and initiatives, from concept to completion. We are looking for a dynamic Creative Project Manager to ensure a high level of execution of our Creative Marketing initiatives. You’ll work closely, in collaboration with other members of the Creative Marketing team, the wider Marketing team and various other teams across the business to manage, create and roll-out cross-channel projects and initiatives, including but not limited to, managing all phases of window delivery and general creative services requests. The ideal candidate is experienced, confident and inquisitive, and able to lead, manage and deliver programs that celebrate the spirit of the KARL LAGERFELD brand. You’ll develop a deep understanding of our brand goals and vision, as well as a thorough understanding of the competitive landscape.

KEY RESPONSIBILITIES

• Creative & Cross-Functional Project Management
  • Manage and deliver end-to-end creative projects across all channels, partnering closely with Creative, Marketing, Visual Merchandising, and Retail teams, as well as external agencies and vendors. Facilitate project kick-offs, define scope, deliverables, key milestones, and timelines, ensuring all stakeholders are aligned from concept to execution.
  • Implement and maintain efficient processes, workflows, and documentation to support seamless delivery across the seasonal creative calendar.
  • Oversee multiple concurrent projects, maintaining high creative standards while delivering on time, within scope, and to budget.
  • Coordinate cross-functional approvals and ensure consistent communication between internal and external stakeholders.
• Retail Windows, Activations & Seasonal Campaigns
  • Lead the end-to-end process for seasonal window campaigns and in-store activations, from creative brief through production, installation, and post-launch evaluation.
  • Collaborate with Creative and Retail Marketing to deliver visual strategies and toolkits for full-price retail, franchise, pop-up, outlet, and wholesale environments.
  • Manage the delivery of creative assets for brand moments, including line openings, showrooms, product sell-ins, and new store launches.
  • Oversee the creation and rollout of seasonal guidelines, ensuring brand consistency and excellence across all global and partner locations.
  • Coordinate installation teams and schedules across European O&O stores, ensuring timely and high-quality execution.
• Production, Vendors & Implementation
  • Build and maintain strong relationships with production partners, prop makers, and installation vendors, ensuring brand standards are met in quality, materials, and execution.
  • Manage production and postproduction schedules, materials sourcing, and sample approvals — with an emphasis on sustainability and cost efficiency.
  • Ensure all installations are supported with detailed technical packs, artwork files, and implementation guidelines for both internal teams and external partners.
  • Deliver creative training sessions and communications to store and franchise teams to ensure consistent execution of seasonal campaigns.
• Budget, Quality & Reporting
  • Own project budgets and financial tracking, including forecasting, purchase orders, and reconciliation.
  • Monitor creative delivery against KPIs, ensuring alignment with business objectives and brand values.
  • Conduct post-campaign reviews, capturing learnings and best practices to inform future activations.
  • Maintain oversight of all final assets, creative guidelines, and communication materials distributed to internal teams and franchise partners.

THE PROFILE

• A strong project manager with a background in a creative, visual merchandising, or retail / experiential marketing environment.
• Proven experience delivering end to end 360 creative campaigns, window schemes, or brand activations from concept to rollout.
• Minimum 5 years working experience in a similar role.
• Expert organizational, communication and stakeholder management skills.
• A proactive problem solver who thrives in a dynamic, creative environment.
• Confident managing agencies, vendors, internal creative teams and budgets.
• Flexibility, adaptability, and a positive "can-do" attitude are a must.
• Ability to meet deadlines, prioritize & multitask.
• Strong understanding of all production / postproduction processes, including materials and installation logistics.
• Passion for design, retail trends and creating memorable brand experiences.
• Proficiency in the use of Microsoft Office and Project Management tools (e.g. Monday.com). Familiarity with Adobe Creative Suite a plus.
• Flexible work hours – project related. Weekend work or overnight installations.
• Travel when required.
• Language: fluent in English, both verbal and written.

Why #TEAMKARL?

• Learning and development courses/training
• Opportunity to make an impact
• Remote working arrangements
• Relocation allowance
• Bonus holidays
• Working in the heart of Amsterdam
• Brand discounts
• And exclusive sample sales only for #TEAMKARL