Digital Growth Marketer

We are looking for a Digital Growth Marketer to take our online visibility to the next level.

As a Data & AI consultancy, we are naturally looking for someone who likes to make decisions based on data rather than gut feeling. You are constantly making strategic choices, such as determining which channels and campaigns yield the most qualified leads, which content best appeals to our target audience, and which optimizations contribute directly to conversion. With your experience in the B2B sector (pré), you make our content and website irresistible to our target audience. You know how to attract visitors, stimulate interaction and convert leads using smart marketing strategies that you test, analyze and improve. You will work within the brand & marketing team. Together with our Head of Brand, you’ll work closely with our sales team. They can’t wait for your analyses and conversions.

What will you do?

• Develop and implement SEO/SEA strategies to improve our online findability.
• Create relevant, impactful content (in collaboration with our content team) to increase traffic and engagement.
• Apply conversion optimization: you turn landing pages, blogs and campaigns, into effective tools for lead generation.
• Set up, test and optimize marketing campaigns with a focus on measurable and realistic KPIs.
• Perform data analysis and share insights with our commercial team to pursue new opportunities.

About you

• You have at least 3 years of experience in a similar role.
• Expertise in SEO/SEA, conversion optimization and marketing strategies.
• Knowledge of tools such as Google Analytics, Google Search Console, Google Ads and A/B testing tools.
• Experience with content marketing and digital channels.
• An analytical, proactive, creative and independent work style.
• Excellent communication skills in Dutch and English.
• Eye for detail and focus on results.

We offer

• A dynamic, innovative and informal work environment.
• Lots of room to shape your role and impact.
• A competitive salary package, including travel reimbursement, home office allowance and a laptop of your choice.
• A flexible retirement plan.
• 25 vacation days (based on a 40-hour work week).
• A committed and experienced team to work with.
• Annual winter sports with the entire office.
• In addition to our weekly drinks at the office, the sports and party committee arranges fun activities throughout the year.

About us
We are Data Science Lab (DSL) a data & AI consulting organization. We deliver data solutions with a purpose. We always say “if you don’t know what you’re solving, data alone isn’t going to give you that answer. In fact, when you have a purpose, you can work toward something. We do that with customized solutions that help our clients get where they want to go. Namely, forward.

What do we think is important?
With DSL, data is not always about technologies, software or code. Actually, it’s about people. We do work with numbers, but we oversee the concrete impact on an organization, teams, people and society. That’s how we behave, human. We have compassion, a conscience and also make our mistakes. What we do, we do together. We are a team. We like clarity, not fuss. We are concrete, transparent, to-the-point and speak a clear language. Do you also speak a clear language? Then apply quickly.