Creative Copywriter

We are seeking a skilled Creative Copywriter to craft engaging and persuasive content across various channels. In this role, you will collaborate closely with our marketing, design, and product teams to bring our brand voice to life and connect with our audience. You’ll be responsible for developing compelling, on-brand copy for seasonal brand and product campaigns, digital, print, social, and other platforms that captivates, informs, and motivates our audience.

JOUW TAKEN

Responsibilities:

• Brand Consistency: Ensure all content aligns with the brand voice and style guidelines, maintaining a consistent tone across all platforms.
• Campaign Development: Collaborate with marketing and creative teams to brainstorm and develop unique concepts for campaigns, ensuring they meet strategic objectives.
• Audience Engagement: Craft messaging that resonates with target audiences, increasing engagement, conversion, and retention rates.
• Research and Trend Analysis: Stay up-to-date with industry trends, competitor activities, and relevant news to ensure the content is innovative and relevant.
• Editing and Proofreading: Review and revise copy to ensure clarity, conciseness, and error-free content, meeting all grammatical and syntactical standards.
• Performance Tracking: Analyze content performance metrics, gather feedback, and make improvements to optimize engagement and effectiveness.
• Project Management: Handle multiple projects simultaneously, meeting deadlines and adapting quickly to feedback and changes.
• Content Creation: Develop original, high-quality copy for advertising, social media, email campaigns, websites, landing pages, product descriptions, and other marketing materials.

Requirements:

• Experience: Proven experience 2+ years in a creative writing, content writing, or copywriting role, preferably within advertising, digital marketing, or a similar field.
• Portfolio: A strong portfolio demonstrating versatility in writing styles and content types, showcasing work across digital, print, and social media.
• Communication Skills: Exceptional written and verbal communication skills in English with the ability to convey complex ideas clearly and persuasively. German knowledge is a big plus.
• Creativity: Strong creative thinking and the ability to generate original and impactful ideas tailored to target audiences.
• Detail-Oriented: Excellent editing and proofreading skills, with a keen eye for detail, grammar, and syntax.
• SEO Knowledge: Familiarity with SEO principles and keyword research to optimize web and digital content.
• Adaptability: Ability to work in a fast-paced environment, adapting quickly to feedback and shifting priorities.
• Team Player: Strong interpersonal skills, comfortable working within a team environment and across departments.
• Education: Bachelor's degree in English, Journalism, Marketing, Communications, or a related field preferred.

Bonus Skills (Preferred but Not Required):

• Knowledge of social media management tools, content management systems, and basic HTML.
• Experience with A/B testing, content performance analysis, and user research insights.
• Basic design skills or familiarity with tools like Adobe Creative Suite.

WIJ BIEDEN JOU

• HYBRIDE WERKEN
• Profiteer van de flexibiliteit om vanuit huis te werken, zodat je productief kunt blijven, waar je ook bent. We hanteren een 60:40 beleid op basis van je werkuren.KOOP- EN VERKOOPDAGEN
• Elke jaar in april heb je de mogelijkheid om extra vakantiedagen te kopen of verkopen.HUNKEMOLLER ACADEMY
• Continue leermogelijkheden en professionele groei worden ondersteund door verschillende trainingsprogramma's en workshops.25 VAKANTIEDAGEN
• Je krijgt 25 vakantiedagen per jaar, op basis van een fulltime functie.25-55% PERSONEELSKORTING
• Onze producten zijn erg geliefd bij onze medewerkers. Als onderdeel van het merk ontvang je 25% korting op alle Hunkemöller producten. Op sommige maandagen hebben we een extra sale op onze nieuwste collecties. Naast de 25% korting ontvang je nog eens 25 - 35% extra korting.WERKEN VANUIT HET BUITENLAND
• Krijg de mogelijkheid om tot 2 weken vanuit het buitenland te werken!