Sr Digital Marketing specialist Running

Sr Digital Marketing specialist Running

Do you believe that sport has the power to uplift the mind? Does joining a truly purpose-driven brand align with your values? Well, then, we are looking for you.

As our Senior Digital Marketing Specialist, you will lead digital initiatives for the Running category across the EMEA region. Your role focuses on activating campaigns, creating local campaigns, optimising paid media performance, and building brand preference through digital channels. You will also find innovative ways to connect with consumers in an evolving digital landscape while working closely with enablement teams (e.g., paid media, e-commerce, CRM) and activation teams across markets.

Here at ASICS, we welcome diversity in our people, their backgrounds and life experiences. So, you could be the right person for this role regardless of your age, nationality, religious beliefs, or gender identification.

Our perfect fit.

As an ambassador of our brand, you’ll play an important role in bringing our purpose to life and reinforcing the positive message that movement uplifts body and mind.

Does this sound like you? 

• You’re a leader. You can connect with and motivate team members.

• You’re organised. You pay attention to detail and have a first time-right mentality but are pragmatic when required.

• You’re knowledgeable. You have experience and an active interest in new developments.

• You’re strong-willed. You thrive when presented with problem-solving opportunities.

• You’re thorough. You pride yourself on your accurate and careful approach.

How you’ll help us.

Based at our EMEA Headquarters, just outside of Amsterdam, Netherlands, you will be reporting to the Director of Performance Running Category, and as part of the role, you’ll:

• Lead regional digital campaign activation and localisation across EMEA.

• Create and manage local content, including international shoots and toolkits.

• Develop and optimise paid media strategies to achieve KPIs.

• Act as the main contact for global and EMEA marketing teams, providing market support.

• Oversee and allocate the digital marketing budget efficiently.

More about you.

• Expertise in digital marketing, campaign execution, and paid media strategies.

• Strong collaboration and stakeholder management skills.

• Excellent project management and organisational abilities.

• Analytical and strategic thinking for performance optimisation.

• Passion for running and alignment with the brand philosophy.

How we’ll help you.

Your wellbeing is our top priority. That is why we will provide you with these resources to help you achieve and maintain a sound mind in a sound body. • Free fitness and 60% off sports membership. We will reimburse you for keeping a sound mind and body.

• Calm app. Unlimited access to help develop your mental fitness through sleep, mindfulness, and meditation.

• Runkeeper Go™ app. Free premium subscription to our running app.

• Employee wellness programme. Free mindfulness sessions, online yoga, bootcamp sessions.

• OpenUp Access. A platform that offers professional psychological and medical assistance as well as meditation classes.

• Free running club. Join our beginners or intermediate groups for a weekly running session.

We’ll give you all the support you need to develop your skills along the way, too, thanks to our innovative Learning & Development programme.

We are ASICS. And our five letters have meaning. ‘Anima Sana in Corpore Sano’ or a Sound Mind in a Sound Body. We’re committed to supporting more people to experience the transformative power of movement.

So, this is your chance to join a truly purpose-driven brand and become part of a family. You will join a company focused on creating an inclusive environment that fosters diversity and individualism, healthy bodies, and healthy minds.