Tony’s Business Course 2026

Tony’s Business Course 2026

Step into the world of top-tier strategy consulting during one of the most exciting and impactful student events of the year, organized by the BCG Amsterdam Office. From November 23 to 27, 2026, you'll get the chance to truly experience what it means to work as a consultant at BCG and how you can be a force for good while doing it.

Over the course of five days, you'll work in small teams, together with a larger group of ambitious students, closely guided by experienced BCG consultants from the Amsterdam office on a real-life social impact case in collaboration with Tony’s Chocolonely. This isn’t just a simulation. It’s a real business challenge with real implications. One where your ideas and strategic thinking can drive meaningful change.

Make Real Impact with Real Clients

As a participant, you’ll dive deep into a complex problem facing our client. By applying a combination of quantitative analysis, qualitative reasoning, and structured problem-solving, you’ll develop a tailored strategy that tackles the client’s challenges head-on. Throughout the case, you’ll be supported and coached by BCG consultants who will guide you through every step; challenging you, inspiring you, and helping you grow as a future leader.

And yes, it all happens in the Netherlands! Between case work and workshops, you’ll also have plenty of time to connect with your team, explore the surroundings and get a real taste of BCG culture in an informal and international setting.

Program Overview

Introductory Afternoon – November 18, 2026, from 4 PM

Meet your fellow participants and the BCG team during a kick-off event at the BCG Amsterdam Office. Make sure to clear your calendar for this one — we'll walk you through everything you need to know to prepare for the days ahead.

Departure – November 23, 2026

We'll leave together from the Amsterdam office to the location early in the morning and begin the business course that same day.

Return – November 27, 2026

We'll wrap up the course and return in the evening.

BCG will cover all accommodation, travel and other expenses during the week. Further details on accommodation and dress code will be shared with selected participants closer to the course.

Who Can Apply?

We are looking for talented and driven students who are eager to learn and make an impact. If you are:

• Currently enrolled at a Dutch university,
• In your (pre-)Master’s or final year of your Bachelor’s,
• Fluent in Dutch,
• Excited about personal growth, teamwork, and making a difference,

…then this opportunity is for you. We especially encourage students from all academic backgrounds to apply. Whether you study economics, science, law, humanities, engineering or beyond.