Marketing Intern
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Located at our EMEA headquarters in Hoofddorp, near Amsterdam, as a Marketing Intern, you'll join the ASICS Performance Footwear Marketing Team and gain valuable hands-on experience in an international business environment.
During your internship, you'll support the planning, coordination, and execution of marketing initiatives across our key performance categories: Performance Running (PRUN) and Core Performance Sports (CPS). You will gain hands-on experience in seasonal campaign management, event activations, marketing performance tracking, and cross-functional collaboration across EMEA markets.
At ASICS, we believe growth comes through learning and new experiences. As an intern, you'll gain hands-on experience, share your ideas, and develop valuable skills while contributing to a team that inspires movement.
Your key responsibilities will be:
- Assist the Performance Footwear Marketing Team with day-to-day activities, project coordination, and operational tasks.
- Support the planning, coordination, and execution of key seasonal marketing campaigns across Running and CPS.
- Assist in organizing major brand events and marketing activations, including logistics, preparation, and on-site coordination.
- Support communication and alignment with retail partners, internal teams, and external stakeholders for key marketing initiatives and events.
- Monitor key marketing KPIs, support campaign measurement, and consolidate performance results and learnings.
- Coordinate campaign assets and marketing materials, ensuring timely distribution and clear communication with local EMEA markets.
- Prepare presentations, reports, and supporting materials for seasonal planning and key marketing meetings.
- Support marketing initiatives across Performance Running (PRUN) and Core Performance Sports (CPS), ensuring alignment with overall brand and category priorities.
You have the following skills:
- Must be enrolled at a Dutch University for the entire duration of the internship.
- Availability from February/March for 5-6 months.
- Marketing, Business, Communications, Sports Management, or a related field studies.
- Strong interest in sports, particularly running and performance footwear.
- Well-organized, detail-oriented, and comfortable managing multiple projects.
- Proactive, hands-on mindset with strong communication skills.
- Analytical mindset and interest in marketing performance measurement.
- Good knowledge of Microsoft Office, particularly PowerPoint and Excel.
- Team player who enjoys working in an international environment.
Our commitment to your wellbeing
We are committed to creating an enriching internship experience that supports both your professional development and personal wellbeing. As an intern, you'll benefit from:
- A competitive monthly internship allowance to support your learning and development journey.
- Exclusive 50% discount on ASICS products.
- A dedicated intern community, providing opportunities to connect and collaborate with fellow interns across different functions and departments.
- Regular social events, networking sessions, workshops, and development seminars designed to help you expand your network, enhance professional skills, and gain insights into different areas of the business.
- Hybrid working model, combining the flexibility of working from home with the energy and collaboration of the office.
- Access to our office gym and sports membership discounts.
- Unlimited access to the Calm app for better sleep and mental fitness.
- Complimentary premium subscription to Runkeeper Go™.
- A comprehensive wellbeing programme including exercise and educational sessions.
- Professional wellbeing support and meditation classes through OpenUp.
We’ve always believed in the positive benefits of movement on the body, and the mind. It’s why we’re called ASICS which stands for ‘Anima Sana In Corpore Sano’, or a Sound Mind in a Sound Body. Our founder, Kihachiro Onitsuka, saw that sport had the power to lift spirits, project positivity and propel people and whole communities forward. We still believe this. Which is why all of us are committed to supporting more people to move for body, and for mind.