Marketing Manager Medical Nutrition (all genders)

Ready to shape the future of Medical Nutrition? We're looking for a commercially driven marketer who can turn market insights into growth opportunities and innovations. You'll help define strategy, bring innovations to market and strengthen FCI's thought leadership in one of our most important growth segments. Working with colleagues across science, innovation and commercial teams, you'll have the opportunity to make a real impact on both our business and the lives of patients worldwide.

What we ask

• At least 5 years of work experience, preferably in a B2B or BtC marketing role, with experience supporting strategy, innovation and execution projects
• Ability to translate insights into actionable plans and deliver business growth through successful execution of marketing and commercial strategies
• Comfortable with scientific, clinical and ingredient technical concepts and terminology
• Ability to establish fruitful connections and collaborations both internally and externally
• Solid understanding of cross-functional project management and working within multidisciplinary teams across the globe
• Excellent communication and presentation skills
• Fluent in English

What we offer

At FrieslandCampina you work on strong, globally loved brands enjoyed by millions every day, like Friso, Campina, Chocomel and Frisian Flag. As a farmer-owned cooperative, we combine an international environment with a clear social and sustainable purpose. We support your growth through training, coaching and internal career opportunities. With trust and autonomy, you can make real impact.

• A laptop, phone and home office equipment to support flexible working
• Extras at the head office, such as milk and cheese during lunch, fresh fruit and barista coffee

Vacancy description

Support shaping the Medical Nutrition (MN) strategy and implementation in the regions, ensuring FrieslandCampina Ingredients remains relevant as an ingredient supplier for MN accounts around the globe. Drive growth in core and innovation portfolios across the full MN ingredient segment in line with growth ambitions. The role is very diverse, ranging from strategic and future-oriented to hands-on and pragmatic.

• Support development of the global Medical Nutrition segment strategy with the Medical Segment Lead, including portfolio direction, execution plans and innovation/application priorities
• Map the medical nutrition market, identifying trends, opportunities and strategic focus areas that will drive brand positioning and thought leadership strategy for the MN segment
• Collate competitor strategic insights and develop counter-strategies to maintain competitive advantage
• Be part of new product development, leading the commercial stream, supporting the innovation roadmap and building strong business cases for all MN innovations
• Create global value propositions and work closely with the global key account and regional marketing teams to tailor messaging to customer needs
• Drive and provide input for marketing activation materials and campaigns for the MN segment, ensuring thought leadership execution
• Support the clinical and technical application roadmap for MN, ensuring clinical and scientific initiatives are aligned with business and innovation goals
• Closely collaborate and engage with cross-functional teams across global and regional teams and research and development functions such as Innovation Business Development, Product Management and Development (R&D), Expert Team Nutrition and Science, Execution Marketing, Marketing Communication, Marketing Insights, Regulatory and Finance

Direct report to the Global Marketing Lead Medical Nutrition, working together with the global key account teams and APAC and China Marketing Managers on marketing execution for the segment. In addition, you will be the commercial lead in various cross-functional projects.

The Ingredients business group within FrieslandCampina focuses on high-end nutritional products and solutions for all life stages.

1. Early Life and Cell Nutrition, focusing on ingredients for infant nutrition and research in the area of cell nutrition
2. Medical Nutrition, focusing on adults
3. Performance and Active Nutrition

Our ingredients are developed and produced for business-to-business applications. We supply ingredients and semi-finished products to customers around the world, who use them to create end products that support the health and well-being of consumers and patients with various needs across a variety of market segments.

The team is part of FrieslandCampina Ingredients with various functions across the globe responsible for the Medical Nutrition segment. You will be part of the Medical Nutrition marketing team and indirectly linked to the Performance and Active Marketing team (16 people), reporting to the Global Marketing Lead Medical Nutrition.