Employer Branding Specialist

To help attract and engage the talent that drives its success, Hunkemöller is looking for an Employer Branding Specialist who is passionate about storytelling, candidate experience, digital marketing, and bringing the employer brand to life.

In this role, you'll help shape how current and future colleagues experience Hunkemöller as an employer, and drive candidate attraction. You'll create engaging content, support employer branding campaigns, strengthen the candidate journey, and work closely with Recruitment, HR, and Marketing teams to strengthen talent attraction efforts across multiple markets.

What you'll do

• Own and evolve Hunkemöller’s employer branding strategy, ensuring alignment with business goals and hiring priorities.
• Translate the Employee Value Proposition (EVP) into impactful campaigns, content, and talent attraction initiatives across key talent segments.
• Lead employer branding and recruitment marketing campaigns that increase awareness, engagement, and application conversion.
• Own and optimize the career site and candidate journey to deliver a compelling candidate experience.
• Create engaging content including employee stories, social media campaigns, videos, blogs, and recruitment marketing materials.
• Partner closely with Recruitment, HR, Marketing, Internal Communications, and business leaders to strengthen the employer brand.
• Manage relationships with external agencies and partners to amplify Hunkemöller’s employer brand presence.
• Track and analyse employer branding performance, using data and insights to continuously improve results.
• Stay ahead of market trends, competitor activity, and emerging employer branding best practices.

What you'll bring

• Around 5 years of experience in Employer Branding, Recruitment Marketing, Talent Attraction, Marketing, Communications, or a related field.
• Experience developing and executing employer branding strategies and campaigns for European markets.
• Strong understanding of candidate behaviour, talent attraction trends, and recruitment marketing.
• Hands-on experience with social media, career sites, digital campaigns, SEO, and analytics tools.
• Strong content creation, storytelling, and communication skills.
• Excellent stakeholder management skills with the ability to influence and collaborate across teams.
• Strong project management and organisational skills, with the ability to manage multiple priorities.
• Data-driven mindset with a focus on measuring impact and continuously improving results.
• A proactive, hands-on approach combined with strong strategic thinking.

What we offer

• 25 days of annual leave, with the option to buy or sell up to 4 additional days
• Hybrid work model, combining office and remote working
• Possibility to work from abroad for up to 2 weeks per year
• An international work environment, working with teams across different countries
• Travel allowance to support commuting costs
• Access to the Hunkemöller Academy for professional development
• 25% employee discount on all Hunkemöller products

Our leadership team is dedicated to creating opportunities for growth, engagement, and talent development. HR supports this by offering strategic guidance and designing impactful learning experiences that empower employees to thrive and contribute to shared success.